Marketing Strategies: Make It Wonder Filled to Make YOU Bread!

Posted by in Marketing Strategies, Outrageous Marketing

This was part of the stunning genius that is Creativepreneur Mike Farrell at the recent High Point Market. He invited local high school students to create global landmarks in Wonder bread. Yes, you read that right! All of the pieces featured here are made of that wholesome goodness achieved by creating a pattern in foil that is then applied in varying degrees to each piece of bread and the toasted tonalities define the detail. This is what marketing is supposed to do, entertain, engage, and inspire. It also educates as with each exhibit created, Farrell produced a simple one sheet telling the story. People remember stories, no facts, not figures, and rarely statistics. Stories sell. What story are you telling to your prospects, or are you just pitching and selling. Stop, find your stories and your WONDER! It’ll make you bread.

Statue of Liberty

Statue of Liberty

The Coliseum

The Coliseum

The Eiffel Tower

The Eiffel Tower

Stonehenge

Stonehenge

The Great Wall

The Great Wall

The Pyramids

The Pyramids

The Taj Mahal

The Taj Mahal

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One Response - Join the Discussion!

  1. I agree, Melissa, successful marketing does entertain, engage, and inspire!

    And the stories, especially if they have pictures!, are what people remember … and what they buy.

    The next time I’m talking with a prospect, I’ll find my Wonder story to tell!

    Thanks!

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