Tag Archives: Social Media
I found your customers online . . .come and get’em
Posted by Melissa Galt.
Guess what? Your so called “offline” customers are hanging out online. Yep, they sure are. In fact, they are all over Facebook (800 million strong at last count), Twitter (200 million strong), and LinkedIn. They are posting on blogs, participating in forums, reading email newsletters, and checking out youtube videos (second largest search engine next [...]
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5 Ways to Tell a True Friend on Facebook (vs. the Not-So-True Kind)
Posted by Melissa Galt.
Well if you read my recent post about dumping 50K followers on Twitter, it won’t surprise you that at the same time, I purged my Facebook Profile of over 2500 not-so-true friends. You see, originally, I’d been given the same advice about Facebook; friend everyone who invites you to. With my recent years of accumulated [...]
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Social Media Savvy: Why I Dumped 50K Twitter Followers
Posted by Melissa Galt.
Never in the “IN” Crowd If you’ll indulge me, I’m going to share a bit of back story. Growing up I was NOT the popular kid in school. I was the straight A student with the only B being in PE, the non-social, non-party, super square. I sat in the front of the class because [...]
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Social Media Savvy: Are You Internet Famous But Can’t Make Ends Meet?
Posted by Melissa Galt.
In today’s age, visibility isn’t difficult to achieve, the question is “does it mean anything?” Be very careful about judging a person by their socialmedia presence, it can be deceiving. I’ve talked with hundreds of business owners online who, by appearances, are successful, productive, in demand and profitable. The reality is that they are barely [...]
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Social Media Savvy: How to Lose Friends and Alienate People
Posted by Melissa Galt.
Having just purged my Facebook profile of over 2500 “friends,” and deactivated my Twitter profile at 50K followers and 2K lists, I’ve learned a lot about the definition of a friend. According to Webster’s (yes, I am old fashioned and use a real dictionary, get over it!), a friend is the following: One attached to [...]
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Social Media Marketing: When is the Best Time to Market?
Posted by Melissa Galt.
There is a very short answer to this question and it is simply ALWAYS! What I continue to run into, particularly with service based business professionals and creatives (like designers, stagers, and organizers) is a tendency (actually a habit) to have an uncomfortable roller coaster ride of have a full client load and then having [...]
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Why Southerners Tweet Best and How You Can Too
Posted by Melissa Galt.
I am frequently asked about Twitter, how to Tweet, and how on earth I can possibly say anything relevant and meaningful in only 140 characters. I was raised by a mother who had a large vocabulary and spoke at least four languages fluently and was proficient in three others. She taught me a lot about [...]
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5 Hot Places to Find and Capture Your Ideal Clients Online
Posted by Melissa Galt.
I’ve noticed a big gap for many business owners, solopreneurs, home based ceos, coaches and creatives today. You know you need online marketing solutions, but you aren’t sure why you need them or even if your clients are looking online. First, your clients are looking online. Think of it this way, we no longer yellow [...]
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Weird Trick to Save Tons of Time and Keep Your Clients Hot & Buying
Posted by Melissa Galt.
One of the real advantages to the internet is the ability to repurpose your content simply and easily from platform to platform and format to format. What that means is that you can write a blog post and repurpose it into an article or an ezine quickly and easily. Or you can write an ezine [...]
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TOP 10 REASONS WHY YOU NEED A BLOG: Shortcuts to Profit with Ideal Clients
Posted by Melissa Galt.
From everything I’ve seen, the biggest hurdles to starting a blog for small business owners and solopreneurs is the fear of writing and the perceived technical aspects. Well, take it from this avowed NON-tech, there is no technical skill required. And you don’t have to be a writer, in fact you don’t have to write [...]
