Tag Archives: Twitter
What is the Difference Between Social and Personal?
Posted by Melissa Galt.
What is the difference between social and personal seems to be one of the biggest questions newbies (and even some pros) are asking today. I still get that eye roll from audiences and prospects when they say “I don’t care what anyone else ate for breakfast and am not going to share what I had!” [...]
Continue Reading
The Handicap of Hiring Others to Do Your Social Media
Posted by Melissa Galt.
While this sounds like a no-brainer idea to many small business owners and even big business owners, hiring someone else, like a marketing firm, to interact in social media for you isn’t necessarily a very good idea. The reality is that people do business with people. A brand is only as good as the people [...]
Continue Reading
3 Must Haves for Success with Social Marketing
Posted by Melissa Galt.
Yes, this is still a big question for far too many people and, more importantly, far too many business owners and professionals. The answer is far simpler than you imagined, and it doesn’t involve being cloned, hiring a team of social media experts to do your Tweeting, Facebooking, and more for you, or being on [...]
Continue Reading
Social Media Savvy: Why I Dumped 50K Twitter Followers
Posted by Melissa Galt.
Never in the “IN” Crowd If you’ll indulge me, I’m going to share a bit of back story. Growing up I was NOT the popular kid in school. I was the straight A student with the only B being in PE, the non-social, non-party, super square. I sat in the front of the class because [...]
Continue Reading
Social Media Savvy: Are You Internet Famous But Can’t Make Ends Meet?
Posted by Melissa Galt.
In today’s age, visibility isn’t difficult to achieve, the question is “does it mean anything?” Be very careful about judging a person by their socialmedia presence, it can be deceiving. I’ve talked with hundreds of business owners online who, by appearances, are successful, productive, in demand and profitable. The reality is that they are barely [...]
Continue Reading
Social Media Savvy: How to Lose Friends and Alienate People
Posted by Melissa Galt.
Having just purged my Facebook profile of over 2500 “friends,” and deactivated my Twitter profile at 50K followers and 2K lists, I’ve learned a lot about the definition of a friend. According to Webster’s (yes, I am old fashioned and use a real dictionary, get over it!), a friend is the following: One attached to [...]
Continue Reading
Why Southerners Tweet Best and How You Can Too
Posted by Melissa Galt.
I am frequently asked about Twitter, how to Tweet, and how on earth I can possibly say anything relevant and meaningful in only 140 characters. I was raised by a mother who had a large vocabulary and spoke at least four languages fluently and was proficient in three others. She taught me a lot about [...]
Continue Reading
It’s All in the FACE!
Posted by Melissa Galt.
Okay, here goes, I’m going to rant a bit. If you don’t want read further, then don’t, but I’ve had enough. Why on earth would you climb aboard the social networks for either social fun or business contacts and be unwilling to share your face? Why would you share the face of your pet? Your [...]
Continue Reading
5 Essentials for Making Profitable Connections in Social Networking
Posted by Melissa Galt.
There are 5 simple criteria I use for determining whether or not I will accept a friend request on Facebook, an follower on Twitter, or a connection on LinkedIN. I am sharing them here because accepting everyone isn’t a good policy, being discriminating is. Remember that ultimately these are people of a quality that you [...]
Continue Reading
Social Network Knowhow: Keeping It Clean (on Twitter)
Posted by Melissa Galt.
Now while I do want you to keep your comments and language online clean, that isn’t what I mean here! I’m talking about keeping your followers, friends and connects on the various online networks clear of spammers, pornsters, and dead weight. So here are some quick tips in Twitter this week to keep it clean. [...]
