As a seasoned creative entrepreneur, I know the power of intentional goal setting in transforming a design business. It's not about setting just any goals; it's about defining clear, ambitious targets … [Read more...] about Seven Steps to the Best Design Year Ever
Marketing Strategies
What Your Affluent Clients Want
As an interior designer or creative professional, your primary goal is to create a vision that resonates with your clients. Understanding your clientele, particularly affluent clients, becomes … [Read more...] about What Your Affluent Clients Want
065: The Language of Luxury
What if I told you that the words you choose can have an impact on your bottom line? One of the best ways to attract affluent clients is by choosing the right words–words that not only magnify the … [Read more...] about 065: The Language of Luxury
Who Your Brand Needs To Be For
Building a brand that appeals to the affluent market involves more than just selling high-end products or services. It requires a deep understanding of the market's needs, preferences, and behaviors. … [Read more...] about Who Your Brand Needs To Be For
Mastering the Art of Brand Image
In the ever-evolving world of business, establishing a strong brand image and curating a personal style is a vital part of attracting and retaining affluent clients. We live in a visually oriented … [Read more...] about Mastering the Art of Brand Image
062: Who Your Brand Needs To Be For Affluent Clients, Part 2
Do you know what it takes to attract and satisfy the crème de la crème of clients? In today’s episode of The Affluent Creative, we are picking up where we left off on the art of crafting a robust … [Read more...] about 062: Who Your Brand Needs To Be For Affluent Clients, Part 2
061: Who Your Brand Needs To Be For Affluent Clients, Part 1
Ever wondered how your fashion choices could determine your success? Today, we’re exploring the power of aligning values with your ideal clients rather than hard-selling and how your style choices – … [Read more...] about 061: Who Your Brand Needs To Be For Affluent Clients, Part 1
What To Release For More Revenue
Embarking on a journey of personal and business transformation is a challenging but rewarding endeavor. The quest for personal growth can indeed fuel a profound business transformation. This … [Read more...] about What To Release For More Revenue
060: When You Let Love Lead, Business Grows: Meet Jenna Wedemeyer of Schnabel Interiors in Lexington KY
Get ready to be captivated by Jenna Wedemeyer of Schnabel Interiors as she dishes on her journey from nearly burning out to finding the perfect work-life balance and uplifting her business. Jenna's … [Read more...] about 060: When You Let Love Lead, Business Grows: Meet Jenna Wedemeyer of Schnabel Interiors in Lexington KY