Marketing & Sales
What Does SOCIAL Mean?
There seems to be a lot of confusion swirling around this on the SOCIAL networks these days. Few remember what the definition of SOCIAL is so allow me to help you. According to Webster’s (still my favorite . . . ) “of or relating to human society, the interaction of the individual and the group;…
3 Proven Techniques for Making What You Deserve
I’ve had a lot of my coaching clients and my creative colleagues bump up against this one lately. I want to make this easy and give you just three simple techniques that will help blast you through to your true value with the confidence to claim it. #1 Know What Your Clients Are Getting (HINT:…
3 Surefire Shortcuts to Getting Ahead Online
I had an uncomfortable experience in the last couple of weeks and bet you can relate. When you enjoy connecting others to their dreams and to those who can help them reach those dreams, like I do, you are easy to reach. I might not be able to spend a ton of time with all…
It’s All in the FACE!
Okay, here goes, I’m going to rant a bit. If you don’t want read further, then don’t, but I’ve had enough. Why on earth would you climb aboard the social networks for either social fun or business contacts and be unwilling to share your face? Why would you share the face of your pet? Your…
How to Charge What You Are Worth!
I run into this so often, I finally had to do an article on it. For some reason, I’ve never had the challenge of not being able to charge what I am worth. In fact, I am very comfortable with my rates, packages and programs because I know that the value I bring is easily…
Facebook Changes; You LIKE Me, You Really Do!
Facebook is once again going through growing pains, this time it is all about ditching “fans” and instead going to a “like” button. Since we are already used to “liking” posts it seems a natural fit to carry that feeling forward to pages. Fans always did seem a bit contrived and the noise FB received…
5 Essentials for Making Profitable Connections in Social Networking
There are 5 simple criteria I use for determining whether or not I will accept a friend request on Facebook, an follower on Twitter, or a connection on LinkedIN. I am sharing them here because accepting everyone isn’t a good policy, being discriminating is. Remember that ultimately these are people of a quality that you…
#1 Shortcut to Article Marketing When You Hate to Write!
(Hint: It isn’t freelancers or ezinearticles.com) Now, I know you don’t have enough hours in the day so I’m going to share how you can do this without writing a word or shelling out big bucks for a freelance writer. Sound good? PLR articles is the answer you are seeking. Private Label Rights articles are…
Social Network Knowhow: Keeping It Clean (on Facebook)
Facebook always feels a bit challenging to me. Their rules are published nowhere you can find easily and most are pretty indecipherable. Often you won’t know you’ve broken one, until you get slapped. Yet, it is the largest social network globally and you certainly don’t want to ignore it. Now, if you are using it…