This was part of the stunning genius that is Creativepreneur Mike Farrell at the recent High Point Market. He invited local high school students to create global landmarks in Wonder bread. Yes, you read that right! All of the pieces featured here are made of that wholesome goodness achieved by creating a pattern in foil that is then applied in varying degrees to each piece of bread and the toasted tonalities define the detail. This is what marketing is supposed to do, entertain, engage, and inspire. It also educates as with each exhibit created, Farrell produced a simple one sheet telling the story. People remember stories, no facts, not figures, and rarely statistics. Stories sell. What story are you telling to your prospects, or are you just pitching and selling. Stop, find your stories and your WONDER! It’ll make you bread.
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