Developing Your Brand
BUSINESS BUILDING BLOCKS: 3 Proven Ways to Turn PR into Prospects, Projects and Profits!
Getting published offline or featured online isn’t as tough as you think; what can be the challenge is knowing what to do with that PR once you get it! PR by itself isn’t inherently useful, it is critical to have a plan for distributing your feature or article in a meaningful way both online and…
Melissa is on the West Coast!
 Chairish the Future was a big success! I have to say having never attended a live auction before that was a blast! I knew just when to bid to drive up the pricing and at the same time when to bid so I’d win and I did. I’m the proud owner of three new…
How Color Sells: Got a Sweet Tooth, Steer Clear of Pink!
Color is about more than interior design and fashion; it is used for marketing products from diapers to diet soda, from office supplies to electronics, from bargain buys to luxury investments, color sells. The key is to learn how to use color to your advantage as it is often a subliminal influence. Once you know…
BUSINESS BUILDING BLOCKS: 5 Mistakes You Are Making To Prevent Success!
Mistake #1: Lack of Focus (BSOS) You are a seminar junky, and if not seminars, then teleseminars and online learning. You follow each and every new opportunity that shows up. You have a growing library of business development books and tools, but lack the time to implement. You frequently feel overwhelmed and caught on a…
How Color Sells: Want to Spur Creativity? Just Add Purple!
Color is about more than interior design and fashion; it is used for marketing products from diapers to diet soda, from office supplies to electronics, from bargain buys to luxury investments, color sells. The key is to learn how to use color to your advantage as it is often a subliminal influence. Once you know…
3 Critical Mistakes Every Right-Brained Professional Makes!
First if you aren’t sure which side is dominant, read about it and take the test here. Right brained professionals are those most often in creative fields and the lifestyle industry. We excel at creative pursuits and often fall short on business acumen. I got lucky because I trained my left brain in college and…
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