From Poverty to Limitless Profit: Your Interior Designer Money Mindset


Your business isn’t limited by your talent. It’s not even limited by your time. It’s limited by your beliefs—especially the ones you haven’t questioned or may not even realize are there.

And that’s where this work starts.

EPISODE HIGHLIGHTS
03:00 – Why your beliefs—not your time or talent—limit your success
08:00 – The myth of “clients in my area won’t pay that”
17:00 – How undercharging is costing you 10–50% on every project
23:00 – Expanding your capacity with $10K–$100K thought exercises
30:00 – Script flips that help reframe your money mindset and pricing

Every Interior Designer Money Mindset begins with examining your money story. We all carry one. Some came from our parents—like “money doesn’t grow on trees.” Others came from past careers, former partners, or even colleagues. But no matter where they started, they’re showing up now in how you price, how you negotiate (or don’t), and how confidently you lead a project.

So let’s pull a few of the most common money beliefs into the light and look at what they’re costing you.

The Sneaky Money Beliefs That Are Sabotaging Your Success: What Are You Really Waiting For?

“I can’t charge that much. I’m not that experienced.”

 You’re telling yourself you’re not the expert—when you absolutely are. Especially in the eyes of your client. Please stop putting dates and years on your website or socials. It’s not relevant. It doesn’t serve you. You’re not new to life, business, or your talent.

“Clients in my area won’t pay that.”

 How do you know? Unless you’ve shown your full value at a premium level and been told “no” (repeatedly), you’re guessing—and that’s your limiting belief, not theirs. Stop dressing your clients in your own money mindset.

“I have to choose between being creative and being wealthy.”

 That’s a false dichotomy. There are talented designers making great money—and not because they’re more talented than you. It’s because they’ve embraced the business and marketing side. Success isn’t about talent alone.

“If I make too much, I’ll lose friends or people will think I’ve changed.”

 You might outgrow relationships, yes. That can be uncomfortable. But staying small to stay liked is the fast lane to burnout and resentment.

“I should protect my clients from going over budget.”

 You’re not there to manage their finances. You’re there to present the best design. That includes options that may stretch the original investment. Give them the chance to say yes to something extraordinary.

Let’s Talk About the Cost

Limiting beliefs are expensive.

Across the country, designers are underbilling by 10% to 50%—on every project. That’s profit left on the table. And it doesn’t matter if you’re at $100K or $1M in revenue. This happens at every level.

They also attract the wrong clients—those who question everything, micromanage, and don’t value your expertise. When you shrink, your energy shifts. That creates a magnetism for misalignment.

Burnout? That’s another big cost. Working nights and weekends because you’re undercharging isn’t sustainable. You didn’t start this business to hustle harder. You started it to build a life and a legacy that feels as good as it looks.

Shifting Into a More Expansive Money Mindset

The first step in building a healthy Interior Designer Money Mindset is awareness. Track your thoughts. Use that notebook I gave you. Jot down the beliefs you hear in your head (or from others). Notice the patterns.
 Then reframe them.

Pick one limiting belief and flip it. For example:

 “No one will pay that.” becomes “The right client values design and the transformation I deliver.”

Repeat it. Make it your mantra.

Here are a few powerful flips to consider:

The more I charge, the more my clients value the experience.

Money allows me to serve more and live more fully.

When I raise my rates, I raise the results for my clients.

My pricing sets the tone for trust, confidence, and quality.

Yes, there are clients actively looking for a designer at my level.

These are not just affirmations—they’re reminders that you are in control of your worth, your energy, and your business.

Expand Your Capacity

Try this: If I gave you $10,000 and said you had 24 hours to invest it, what would you do? What about $100,000? What’s your capacity to envision growth—personally and professionally?

Write it down. Get specific. That list becomes your roadmap.

If your capacity is shrinking because you’re afraid to spend or invest, that will show up in your business. Money is a reflection of how much you believe in your process, your results, and your ability to transform lives through design.

And yes, you are transforming lives.

Clients may see furniture and rugs. You see environment, experience, impact. Please stop using the word spaces. Say environment. Say interiors. Say rooms. Choose language that carries weight.

Because how you talk about your work affects how it’s valued.

Reprogram with Intention

  1. Carry a notebook.
  2. Track the money thoughts you’re having.
  3. Pick one belief to reframe each week.
  4. Create your new mantra.
  5. Show up with the energy of a luxury provider—not a hustling hobbyist.

Your Interior Designer Money Mindset is your most powerful business tool. Not even AI can top it.

If you want support, DM me your new money mantra. I’ll reply with one simple strategy to help reinforce it. I’ll hold you accountable.
 Because when you do this work—when you shift the belief, when you commit to the reprogramming—the right clients start showing up. The ideal projects land. The floodgates open.

You’ve got this. Because I’ve got you.

If you’re serious about growth and ready to take action, coaching will accelerate your success. It starts with a confidential Design Business Assessment—a complimentary session where we’ll take a close look at your design practice, where you are, and where you want to be. We’ll put together a plan to close the gap.

Schedule your Design Business Assessment here.

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