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Tough-love Business Coach. Marketing Magician. Inner Imposter Buster. Cocktail Connoisseur. And Queen Of Unpopular Opinions.
As a creative, one of your biggest assets is your talent. You have the ability to envision, create, and orchestrate things in ways that others might deem impossible for themselves. This is your scope of genius and it is something you really need to lean into within your design practice.
When your clients see your expertise, they treat your services differently. You essentially become a superhero: someone who can anticipate and identify their problems and find creative solutions for them in ways they could never do on their own. This elevates your clients’ experience of design and makes them willing to invest far more into the project because they truly understand and appreciate the impact your designs have on their daily lives.
In today’s episode, I’m going to share with you how to become a superhero for your design clients. We are covering the ups and downs of positioning yourself as an expert in their home and just how powerfully you can leverage your expertise throughout the process.
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