Podcast Episodes
Delegate to Elevate: How Interior Designers Can Get More Done in Less Time
If you’re still telling yourself, “It’s just faster if I do it,” then delegation isn’t your problem—control is. And I get it. When I started my design business, I thought no one could do it quite like I could. That mindset left me stuck, stressed, and stretched way too thin. Delegating changed everything: I earned…
Scaling Your Interior Design Practice
Before you scale your interior design practice, create the vision of what you most want and get crystal clear on your WHY’s. Not simply one big why— all of them. Because let’s be honest, as consummate creatives, we don’t have only one. We’re driven by a whole handful, and they shift over time. EPISODE HIGHLIGHTS…
Designing for Luxury Without Losing Your Voice
Luxury doesn’t mean changing who you are as a designer. It’s not about morphing into a brand you don’t recognize or creating a process that doesn’t align with your values. Designing for luxury clients is about elevating the experience—not diluting your voice. If you’ve ever wondered how to attract high-end design clients without losing your…
Where Clients Are Finding Designers Now: Interior Design Marketing That Works in 2025
Clients are savvier than ever, and the way they find and choose a designer has evolved fast. It’s no longer just about having a beautiful portfolio—clients want to know your process, your vibe, and your values. They’re more design-aware and more comparison-driven. Decision-making may be faster, but expectations are significantly higher. That means the way…
From Inquiry to Raving Fan: Creating a Seamless Interior Design Client Journey
Your interior design client journey is more than a workflow—it’s your brand in action. When that journey is thoughtful, intentional, and built with both trust and transformation in mind, you create not just satisfied clients but enthusiastic advocates for your design business. This isn’t about style guides, fonts, or color palettes. It’s about how your…
Smart Pricing Strategies for Interior Designers
Pricing for interior designers isn’t just a topic—it’s a trigger. It brings up fear, doubt, and imposter syndrome faster than just about anything else in your design business. But here’s the truth, when your interior design pricing aligns with your value, everything changes. EPISODE HIGHLIGHTS 02:15 – “The cost of pricing fails – New designers…
5 Surefire Steps to Stay on the Success Track
If you’ve fallen off your design track and find yourself caught in doubt or anxiety, these five surefire steps will guide you back—and help you stay grounded in your design success. By following some simple steps, you can feel more in control of your interior design business and start making progress again. EPISODE HIGHLIGHTS 02:45…
7 Low Cost Strategies to Capture Interior Design Clients
If you’ve been noticing a dip in leads lately, you’re not alone. There’s a lot of uncertainty out there—politically, economically—and it’s showing up in our industry. Here’s the good news: you have the power, talent, and ability to create your own economy. It starts with practical, tactical strategies that work. Let’s talk through seven that…
Preparing For Recession as an Interior Designer
Uncertainty is nothing new. Whether it’s an economic slowdown, shifting policies, or just the ever-changing landscape of client decision-making, navigating uncertain times in interior design requires a strategic mindset. You are in control. Your business, your success, and your economy are entirely yours to create. So, let’s talk about how to thrive no matter what’s…