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Melissa Galt

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The Go-Givers Way to More Traffic

One of the surest ways to grow your own Tribe is to go and give to them. Feeding your audience regular value content with a sense of humor, heart, and personality will grow your traffic and your business. Each teleseminar or webinar that I host, I am always most excited by the comments and questions I get from participants.  (This post was inspired by the extraordinary work of Bob Burg and John David Mann and their series of Go Giver books.)

Now, I do understand that we all need to make a living, and I can share that by being a Go-Giver, you are going to find your fee based events filling faster because you have created a strong foundation of KNOW, LIKE, and TRUST with your tribe. So here are 5 simple ways to give value regularly.

#1 On the social networks (Twitter, Facebook, LinkedIN), share value content always, tell stories with a positive learning message, ask questions that make people think and engage them in a discussion, be a go-to resource for your industry. Remember you don’t have to know it all, you just have to be willing to direct to those that do. Being a gatekeeper is an incredibly valuable role to play.

#2 In an eBook or special report dish some real gold nuggets that will move folks forward. Don’t be shy about this or think you have to save it for your fee based clients. Know that most won’t move themselves forward without you. By providing consistently solid value, it generates greater trust and means these folks will be back to buy.

#3 On YouTube, create a serie s of short casual (think flip camera) videos that you can post with links (low tech, I promise) to provide nuggets of wisdom in your specialty. These are no more than 3 minutes each and can be true gate openers with those who don’t know you and cement relationships with those that do.

#4 In your blog give away the actual steps to do something that you know your audience is hungry for (like what I’m doing here!) Yes, some will actually go do based on what they read, and just as many others will wait for your next morsel, eager to learn more before they advance and ultimately they’ll likely invest when they realize that you give nothing but the best.

#5 On guest posts, support and nurture fellow bloggers in your niche and beyond with gracious guest comments. This builds a feeling of reciprocity and that means more comments coming to your blog and bringing new traffic with them.

This is about going farther together always.

Share your tips or experiences being a Go Giver below!

Filed Under: Client Acquisition, Content Creation, Marketing Strategies, Referral Marketing, Social Media Marketing, Success Habits Tagged With: Lead Generation

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Reader Interactions

Comments

  1. Lead Generation Philippines says

    March 17, 2010 at 10:08 pm

    I could not agree more with what you’ve just said. Being a go-giver is a sure way of expanding your tribe.

    Reply
    • Melissa Galt says

      February 5, 2011 at 11:43 am

      Hey Anita,

      Glad you enjoyed this and keep GO GIVING!

      Hugs,
      Melissa

      Reply
  2. Anita Bist says

    February 5, 2011 at 11:31 am

    I love your value-adding strategy to getting customers, especially the way you’ve stated it in simple steps!

    Reply
    • Melissa Galt says

      February 8, 2011 at 9:40 pm

      Anita,

      Glad to hear I made it simple, always! Now go do it :).

      Hugs, Melissa

      Reply
  3. Michael Taylor says

    February 6, 2011 at 3:22 pm

    Love your insights always….I’m currently only on FB with a fan page…but find it hard because Im not very computer savvy and find that writing something.. it only allows me to post as a “note” …I dont get most to read my discussions..
    I want to offer “how Tos” and things..but your only allowed so many characters…..maybe I have the wrong kind of FB
    page…
    any ideas?

    Reply
    • Melissa Galt says

      February 8, 2011 at 9:43 pm

      Michael,

      Sounds like you might be well served by having a blog that would allow you to post long how-tos with a link easily. You can also automate the push our process with FB and Twitter both. And it gives you a chance to interact easily with readers.

      Hugs,
      Melissa

      Reply
  4. Bongs says

    July 1, 2023 at 1:10 am

    I walked into the headshop with a include of intrusiveness and trepidation. The walls were lined with shelves and demonstrate cases filled with colorful pipes, bongs, and other smoking accessories. The air was compressed with the prized get a whiff of of incense, and reggae music played softly in the background. A clubby counter-jumper greeted me and asked if I needed mitigate verdict anything. I admitted that I was a bit overwhelmed during the selection, and he offered to manifest me some of their best-selling items. As he pulled exposed a lustrous, euphonious vaporizer, he explained how it worked and the benefits of using it once again time-honoured smoking methods. He also showed me a variety of flavored rolling papers and a grinder with a undisturbed design. I ended up leaving with a few items, sensibility disconcerted to try at liberty my fresh purchases. The experience had been surprisingly enjoyable, and I was impressed by way of the knowing and on good terms staff. I couldn’t wait to come rear and travel more of what the headshop had to offer.

    Reply

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