If you’re anything like the many designers I coach, you may feel like your focus is pulled in so many directions that it is hard to clear a path forward to higher profits. Something that I have found is true of most of these designers, however, is that they are often focusing too much on the wrong things.
When you give our attention too frequently to small, low-dollar tasks, you are not helping your business move forward. Those small tasks are taking your focus away from the high-dollar tasks that can truly make an impact on your profits. But how can you determine what tasks in your business are high-dollar versus low-dollar priorities? And what should you be doing to narrow your focus in order to better serve your bottom line?
In this episode of The Affluent Creative, we are diving into my specially curated list of designated high and low-dollar tasks to help you figure out where you should be shifting your focus in order to grow your profits. Together, we will comb through every single task in your business and categorize them into low-dollar or high-dollar, allowing you to identify your zones of genius: those activities that light you up, come naturally to you and bring you joy to focus on. These are the tasks that you should be sinking your teeth into, the ones that you alone can solve. Stop giving away your genius for pennies and start making your business work for you!
In this episode, you will hear:
- Strategies to help you categorize business tasks into low-dollar or high-dollar
- Insights on how to identify your zone of genius
- The crucial role of lead generation and marketing in tightening your focus and growing your profits
- Tips on presenting your design agreement to clients in a high-dollar way
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Supporting Resources:
- When you’re ready to take your design practice to the next level, explore your expert coaching and training options with Melissa Galt.
- Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach
- Success Guide Download
- SEO Execution Guide
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