Posts by Melissa Galt

Receiving a bad review can feel like a punch to the gut, especially when you pour your heart and soul into your design projects. However, in today’s digital age, reviews are a common part of business, and it’s not a matter of if, but when, you’ll encounter a negative one. The key is to respond…

As a creative business owner, it’s crucial to regularly check in with your practice to ensure you’re on the right track toward success. One effective way to do this is by asking yourself a few questions every week which can help you identify areas for improvement, celebrate your achievements, and maintain a healthy balance between…

Running a successful and a more profitable interior design business is no small feat. It requires not just talent and creativity but also a strategic approach that ensures growth and sustainability. Here is my proprietary C.R.E.A.T.E. formula—a six-step strategy designed to help you connect with ideal clients, build lasting relationships, and grow a more profitable…

Every year, you have the opportunity to set new goals, refine your processes, and take your interior design business to new heights. Whether you’re just starting out or you’re a seasoned designer, taking time to reflect, assess, and plan can make all the difference in achieving your best design year ever. In this article, we’ll…

Attracting luxury design clients to your interior design business requires more than just exceptional talent. It’s about understanding their deeper desires and creating experiences that resonate with their lifestyle. Here we’ll explore what affluent clients truly seek and how you can tailor your services to not only meet but exceed their expectations, turning them into…

Hiring the right talent for your interior design practice is a delicate blend of art and strategy. It’s not just about finding someone with the necessary skills—it’s about identifying a candidate whose values and goals align with your brand. Once you’ve secured the ideal candidate, an effective onboarding process is essential to ensure their success…

In high-end interior design, the details of your luxury interior design brand speak volumes. From your online presence to client interactions, every aspect influences your ability to attract and retain affluent clients. This article explores how to refine your luxury interior design brand so that it resonates with affluent clients, ensuring that every touchpoint, whether…

When it comes to attracting affluent clients, your interior design brand identity needs to speak volumes before you even say a word. The image you project, from your wardrobe to your car, plays a pivotal role in how you’re perceived by potential clients. In this article, we’ll dive into how to refine your brand to…

Finding the perfect balance between passion and profession can be a journey as intricate as any design project. For my client Jenna Wedemeyer of Schnabel Interiors in Lexington, Kentucky, this balance has been the key to transforming her career and life. Her story is a testament to the power of aligning your personal passions with…