"Fashion is architecture: it is a matter of proportions." -Coco Chanel The real key to a successful design business is not only a completed space's visual appeal, but also the quality and depth of … [Read more...] about The Intentional Interior Design Client Journey
Affluent Creative Articles
4 Must-Haves for Client Care
"The details are not the details. They make the design." -Charles Eames As a creative professional, your ability to communicate with clients is paramount to the success of your design business. The … [Read more...] about 4 Must-Haves for Client Care
Effective Design Feedback Management
"Your ability to shape your future depends on how well you communicate where you want to be when you get there." - Milton Glaser In the dynamic and visually-driven world of design, feedback is the … [Read more...] about Effective Design Feedback Management
Build Your Business Around Travel
As creative entrepreneurs, we often find ourselves searching for inspiration, craving experiences that ignite our imagination and infuse our work with fresh perspectives. However, sometimes this can … [Read more...] about Build Your Business Around Travel
C.R.E.A.T.E. a More Profitable Practice
As creatives, our personal journeys and the stories that shape us are the bedrock of our unique brands. It's not just about the design work we do, it's about the heart and soul we pour into it. When … [Read more...] about C.R.E.A.T.E. a More Profitable Practice
Guaranteed Growth From Every Project
In the vast expanse of the creative industry, securing growth for your business can be a daunting task. However, two key strategies can significantly elevate your brand's standing in this competitive … [Read more...] about Guaranteed Growth From Every Project
The Language of Luxury
The language we use has the ability to influence our thoughts, feelings, and actions. In the world of luxury design, the right choice of words can magnify the worth of your work, sow the seeds of … [Read more...] about The Language of Luxury
What Your Affluent Clients Want
As an interior designer or creative professional, your primary goal is to create a vision that resonates with your clients. Understanding your clientele, particularly affluent clients, becomes … [Read more...] about What Your Affluent Clients Want
Who Your Brand Needs To Be For
Building a brand that appeals to the affluent market involves more than just selling high-end products or services. It requires a deep understanding of the market's needs, preferences, and behaviors. … [Read more...] about Who Your Brand Needs To Be For