As creatives, everything we do is about the visual and tactile components, which is why Instagram can serve us so well. And at this point, you’re only doing yourself a disservice if you are still avoiding it! Harnessing those visual and tactile components that Instagram offers as a platform can make engaging with your clients […]
The topic we will discuss in today’s episode might come as a bit of a surprise. When you are listening here with me, you are used to getting a heavy dose of strategic inspiration, motivation, and momentum. And I know that talking about firing a client may seem like a bit of a downer. But […]
What are you doing for the whole of your body and soul? Think about it for a moment. If your first reaction is to say, “Oh, I don’t have time for that, I’m on a roll in my business and self-care has to wait,” then I have some news for you. When you short-change yourself, […]
It may sound truly counterintuitive, but being cheap is killing your profits. We often look for ways to complete important tasks for our business by ourselves to save money. We think that this will maximize our profits because we aren’t spending the money to outsource the job. But taking on too many tasks that you […]
I define creativity as the space where art and science meet and make magic, and I want you to be a creator of that magic rather than hiding on the sidelines. But as creatives, we often find ourselves weighed down by all of the details that go into designing our business before we feel confident […]
I’m not talking about trends, those are predictions and prognostications at the end of every year. We’re into second quarter and this is what consumers want at home in 2022. It’s proven, tested, and they’re clamoring for it. Are you delivering? #1 A Trip Down Memory Lane Yes, this is why there has been a […]
The fastest path to interior design lead generation is to connect with other businesses who already serve your ideal client but aren’t competing with you. Instead of creating your own visibility and credibility, you can leverage theirs; this is the path to building Profit Partners. Here are three you’ll want to consider. #1 Interior Design […]
So you want to see an increase at your bottom line but (and it’s a biggie) your frugality is killing your design profits. You’re not willing to invest what is necessary in your interior design business to get better clients, bigger projects, and more rewarding work. That sucks. Here are 5 ways frugality is killing […]
Interior design marketing strategies only work when you apply them to your business. The point of the strategies here is to generate more quality leads for your interior design business in a lot less time. #1 Create a Most Wanted Poster for Your Ideal Client (3 maximum) What you think about you bring about, and […]
It’s often confusing to determine who is a better fit for your interior design business needs, an interior design consultant or an interior design business coach? Here are five key differences so you can make the best decision in your interior design practice. When interviewing a candidate to be your design business consultant or coach, be sure […]