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Freedom™ Podcast

Dive into expert insights on how to streamline your processes, boost your confidence, and create a smarter way to run your design business.

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Untitled design (9)
Book2-trim

Marketing Luxury Design: Attracting Affluent Clients

The Design Trade’s One-of-a-Kind Guide to Working with the Best

Book1

the language
of success

Your One-Of-A-Kind Guide To Greater Confidence and More Success

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Client Money Personalities for More Profit in Interior Design

As an interior designer, understanding your clients’ personalities is crucial for delivering designs that resonate with them at an investment they welcome. Have you ever considered how their client money personalities influence their decisions? My coaching client, Bethany Palmer, an interior designer and former financial advisor, sheds light on how recognizing and working with different…

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Systems Essential for Your Design Business

Running a successful interior design business requires more than just creative vision—it demands a well-structured process that ensures profitability. The key to consistent profits lies in implementing smart systems and proven processes. Without these, you risk losing control of your projects, undercharging for your services, and ultimately sacrificing your bottom line. Here’s why having too…

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Accessing PR Without a Big Investment & Hiring a Firm

For many interior designers, the idea of getting quality PR can seem daunting, especially without the budget for a full-time PR firm. However, with innovative solutions like the Library Card program, designers can now access valuable interior design PR opportunities without making a significant financial commitment. In a recent conversation with Melissa Galt, Molly Schoneveld,…

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Getting Published to Attract Ideal Clients

Getting published in interior design is a powerful way to elevate your brand, showcase your expertise, and attract more of the clients you love working with. However, the key to successful publication lies not just in being featured but in strategically choosing where and how to get published. Let’s dive into insights on how to…

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076: How Being Cheap Is Killing Your Interior Design Business Profits

It may sound truly counterintuitive, but being cheap is killing your profits. We often look for ways to complete important tasks for our business by ourselves to save money. We think that this will maximize our profits because we aren’t spending the money to outsource the job. But taking on too many tasks that you…

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075: Thriving in Economic Uncertainty for Interior Designers

The past few years were a great time for design firms, with an extraordinarily high demand for our creative services. However, the times are beginning to change and we are seeing more and more economic uncertainty, which can be unsettling for many designers. Recessions are a normal part of economic cycles and we can’t avoid…

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Interior Designer Mindset Strategies

Attracting the right interior design clients can feel like a challenging task, especially in uncertain times. However, the key to consistently drawing in ideal clients may be simpler than you think. Your power lies in your mindset. Shifting your thoughts, beliefs, and actions can directly impact your ability to attract and retain clients who are…

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Are Your Design Clients Allies or Adversaries

In the world of interior design, the relationship between you and your clients can make or break the success of a project. The way you view and interact with your clients determines whether they become your biggest allies or your greatest obstacles. In this article, we’ll explore how to shift your perspective to see clients…

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4 Must-Haves for Every Interior Design Client

In the world of interior design, the key to long-term success lies not just in your creative vision but in how well you connect with and serve your clients. There are four essential elements every client needs from you throughout the design process that ensure interior design client satisfaction.  By ensuring your clients feel heard,…

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The Power of One: Simplifying Your Path to Success in Interior Design

It’s easy to get caught up in juggling multiple tasks, goals, and strategies. But what if the secret to success lies in focusing on just one thing at a time? The concept of “The Power of One” encourages designers to streamline their efforts and concentrate on one vision, one goal, one coach, and one strategy…

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