Getting More Business
5 Simple Tricks to Increase Your Traffic and Boost Your Bottom Line
Traffic, as in hot prospects and ready-to-buy customers, is the lifeblood of your business. There is a totally HOT GIFT GIVEAWAY going on just until December 23 that is loaded with tips, tools, shortcuts, and winning strategies to grow your business. My gift is 14 Top Expert Interviews focused on traffic generation for your business,…
MARKETING SUCCESS STRATEGIES: 7 Simple, Proven Techniques to Turn Prospects Into Clients
These quick and effective steps are ones I use regularly to turn prospects easily and quickly into clients (if there is a fit), and you can too! Listen. It sounds simple and it can be but too often we get caught up in wanting to tell them all about ourselves. This isn’t about us; it…
MARKETING SUCCESS STRATEGIES: Those that CAN Teach!
Yes, I do know the old adage “those that CAN’T teach.” But I also know that one of my best paid marketing strategies is teaching. In fact, that is how I began my design business. I taught adult continuing education at Emory University, Oglethorpe University, and Spruill Arts Center all in Atlanta for a decade.…
MARKETING SUCCESS STRATEGIES: Walk Your Talk to Capture Clients!
Are you a living successful example of what your product or service delivers? That’s a big question isn’t it? When you aren’t, can you really and truly expect your client’s to buy from you? Let’s take a look at this, when you are a design professional your home needs to be a reflection of your…
BUSINESS BUILDING BLOCKS: Leveraging Your Brand
I was catching up on my industry reading the other day with Qualified Remodeler. Does that surprise you? You thought I only read design publications, not nearly. We are in The Lifestyle Industry and that means architects, designers, stagers, organizers, contractors, builders, developers, real estate professionals, and home furnishing retailers and suppliers. Stop operating in…
BUSINESS BUILDING BLOCKS: The Difference between Success and Failure is Asking
Too often the difference between and success and failure is simply in the asking. You neglect to ask for the raise, you fail to ask for the sale, you forget to ask for referrals. It is all about asking both in business and in life. There are 5 ways to ASK YOUR WAY TO SUCCESS:…
BUSINESS BUILDING BLOCKS: 3 Proven Ways to Turn PR into Prospects, Projects and Profits!
Getting published offline or featured online isn’t as tough as you think; what can be the challenge is knowing what to do with that PR once you get it! PR by itself isn’t inherently useful, it is critical to have a plan for distributing your feature or article in a meaningful way both online and…
BUSINESS BUILDING BLOCKS: 5 Mistakes That Will Silence Your Social Networking Success
When I speak of the social networks I am referring specifically to building your nest on Twitter, finding friends on Facebook, connecting on Linked In, getting contacts on Ecademy, and expanding your reach on Plaxo. Yes, there are more, this is more than enough to overwhelm anyone. The beauty is there are some neat tricks…
BUSINESS BUILDING BLOCKS: 7 Secrets to Turning Prospects into Clients
These quick and effective steps are ones I use regularly to turn prospects easily and quickly into clients (if there is a fit). Listen. It sounds simple and it can be but too often we get caught up in wanting to tell them all about ourselves. This isn’t about us; it is about them, so…