Marketing Strategies
Who are you? Your email address says it all!
I have been doing what I call Get to Know You sessions for the last couple of weeks and I’ve learned a lot about what’s working for you as small business owners and professionals and what’s not. One of the most obvious goofs I see being made across the board by designers, coaches, speakers, authors,…
How to Ride the Coattails of Your Favorite Guru by Invitation
Creating winning joint venture partnerships can be the difference between a launch that sizzles and a launch that fizzles. It can be the difference between tapping your tried and true 200 subscribers or tapping over 20K new potential subscribers. The choice is yours. You can wait until you are big by yourself or you can…
Hot Marketing Tips: It’s Never Too Late for Thank You
When I first started out in business for myself back in 1994, I had a habit of sending a thank you note for every call I went on. It didn’t matter if it was my first time meeting a client or my fifteenth time, I sent a follow up thank you within 48 hours. My…
Hot Marketing Tips: How to Ditch the Duds and Work With Only the Best Clients
Well I had a big AHA! moment awhile ago. I had agreed to meet a new date, but he hadn’t made firm plans and the voicemails left were focused on what was going on in his day, and nothing about where and when to meet. We’d been talking for over a week and I realized…
Do Less, Make More: 3 Simple Steps to Leave Busy Behind and Find Profit
Next time you are in a pet store go and watch the hamsters carefully. They climb aboard their little round treadmill and will happily go round and round for hours and hours. Notice that they don’t actually go anywhere! I’m betting that you might be in the same situation. You are busy, you are on…
#1 Secret to Building Relationships for Results with Everyone
There are lots of parallels between dating and business networking. In fact if you treated your prospects like you would a new romance with full on courtship, you’d probably get a lot farther and a lot faster. Whether you are a woman in business or a man in business doesn’t matter, what matters is that…
Are you apologizing for your business?
Have you ever met someone at a networking event and when you asked for their business card they began apologizing? They made some excuse like they were waiting for their logo or they were new in business and didn’t yet have their business name confirmed? These are irrelevant factors to success. When I hear the…
How to Turn Off the Wall into Off the Charts Success
I bet you didn’t even know you could eat Spanish moss. Well I’m here to tell you can. I found out a few years ago when I went on a tour of the everglades and asked the guide what you could survive on if you got stranded. He said Spanish moss is entirely edible and…
How to Stand in Your Strength to Succeed
As I’ve been sharing the details of my friends and follower clean up, it’s been fascinating to get the support and feedback from my tribe. Generally everyone is not only for it, but inspired by it and motivated to take their own action. If you are or have, please feel free to comment on the…