Business Development

Sneaky Inside Trick to Explode Your Sales When You Hate Selling

One of the most serious ways you are selling yourself and your product or services short is by focusing on features and not benefits. What the heck do I mean? Well think about your client and put … [Read more...] about Sneaky Inside Trick to Explode Your Sales When You Hate Selling

Telesummits are a great way to learn but there are a few catches. The bigger the event, the more speakers we are offered, the more challenging actual learning becomes. We've all been there. You are so … [Read more...] about How to Get the Most Out of Telesummit Learning and Stay Out of Overwhelm

I went to get my car washed last week and noticed a clipboard at the register with a stack of half sheets of 8.5x11 paper. It asked me simply to write down my name and email address so Sunshine Car … [Read more...] about Clipboard Marketing: How to Get More Customers the Easy Way

Guest Post by Dr. Rachna Jain Content syndication is the process of sharing your content across the internet, so that you are creating greater reach and influence along the web. Content syndication … [Read more...] about How Content Syndication Adds Value To Your Business

You know the power of third party credibility. It's the word-of-mouth marketing that keeps talking about your incredible value and brings you new customers on a regular basis. The engine that runs … [Read more...] about How to Get Great Testimonials: The Proven Formula for Success

When you've got a marketing message mismatch, you are a marketing meathead. I know sometimes my alliterative tendencies go to far, but I couldn't resist this title. I couldn't resist because I … [Read more...] about 3 Mistakes to Avoid Being a Marketing Meathead (with a Marketing Message Mismatch)

In this day and age of multimedia channels, social networks, email inundation and smart phones, it can be darned near impossible to stay in front of your customer. They are as overwhelmed as you are. … [Read more...] about 5 Fast & Fun Ways to Stay Top Of Mind with Your Customers

Do you remember the classic crooner Frank Sinatra? I ask only because in today's high tech, warp speed world, classics come and go almost as quickly as a new trend or fad. Sinatra had, among his many … [Read more...] about The Surefire Formula for Failure . . . Is This You?

With my recent extensive and intensive experience with Apple, I am more qualified than usual to share with you three BASICS you must have to create and sustain a happy customer experience. Face … [Read more...] about 3 Must Haves for a Happy Customer Experience in Every Business