Success Habits

What You and Einstein Have in Common that Will Set You Apart

All of us have obstacles to overcome. Some are smaller than others, but each of us has them. Every morning I am reminded of these obstacles by a dear friend who is fighting esophageal cancer. His … [Read more...] about What You and Einstein Have in Common that Will Set You Apart

When you've got a marketing message mismatch, you are a marketing meathead. I know sometimes my alliterative tendencies go to far, but I couldn't resist this title. I couldn't resist because I … [Read more...] about 3 Mistakes to Avoid Being a Marketing Meathead (with a Marketing Message Mismatch)

In this day and age of multimedia channels, social networks, email inundation and smart phones, it can be darned near impossible to stay in front of your customer. They are as overwhelmed as you are. … [Read more...] about 5 Fast & Fun Ways to Stay Top Of Mind with Your Customers

Do you remember the classic crooner Frank Sinatra? I ask only because in today's high tech, warp speed world, classics come and go almost as quickly as a new trend or fad. Sinatra had, among his many … [Read more...] about The Surefire Formula for Failure . . . Is This You?

With my recent extensive and intensive experience with Apple, I am more qualified than usual to share with you three BASICS you must have to create and sustain a happy customer experience. Face … [Read more...] about 3 Must Haves for a Happy Customer Experience in Every Business

This is slick. Maybe you've seen it before, but I hadn't. Now we are being sent awards of complete irrelevance. I'm a professional speaker on social media, relationship marketing, and strategic … [Read more...] about Stop Stroking Your Ego, Start Growing Your Bottom Line

A couple of week's ago I got a long awaited invitation to pinterest. (Oh and if you've no clue what that is, it is a social media network devoted solely to sharing images, sans text.) I say long … [Read more...] about The Irrelevance of Social Media: Chasing Nothing

In just about any kind of business, you start first by telling your friends about it, asking them to spread the word. You reach out to fellow business owners and share the news of your launch. This is … [Read more...] about Marketing Strategies: How to Win in Business (and Life) Without Really Trying

Recently I was scouting for furniture and checked out two big box retailers. Both have great looking furniture, both are well crafted. One was clearly higher priced than the other, though not … [Read more...] about Touch My Senses, Get Your Sale: Retail Strategies for Success