Have you noticed how easy it is to just keep adding new tools to your marketing toolbox without giving any thought to whether they are the right tools and if they fit your plan? Oh, you don't have a … [Read more...] about Marketing Strategies: Why Winging It, Isn’t Working!
Marketing Strategies
5 Really Great Reasons NOT to Join Another Group: Networking Success Tips
Did you drink the Koolaid? Are you convinced that just by having a group logo or name attached to your online profile on Linkedin or Facebook that you are somehow more desirable. Do you believe this … [Read more...] about 5 Really Great Reasons NOT to Join Another Group: Networking Success Tips
5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
Five plus years into online networking I am continually amazed by the apparent randomness with which most people go about building their networks. Answer the following questions and you'll see what … [Read more...] about 5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
Sneaky Inside Trick to Explode Your Sales When You Hate Selling
One of the most serious ways you are selling yourself and your product or services short is by focusing on features and not benefits. What the heck do I mean? Well think about your client and put … [Read more...] about Sneaky Inside Trick to Explode Your Sales When You Hate Selling
5 Steps to Handling Unhappy Customers
Recently I got one of those many emails promising me a peek at my credit score. Well it had been over a year and I was curious as it is always a good idea to keep tabs, so I filled out the necessary … [Read more...] about 5 Steps to Handling Unhappy Customers
Clipboard Marketing: How to Get More Customers the Easy Way
I went to get my car washed last week and noticed a clipboard at the register with a stack of half sheets of 8.5x11 paper. It asked me simply to write down my name and email address so Sunshine Car … [Read more...] about Clipboard Marketing: How to Get More Customers the Easy Way
How Content Syndication Adds Value To Your Business
Guest Post by Dr. Rachna Jain Content syndication is the process of sharing your content across the internet, so that you are creating greater reach and influence along the web. Content syndication … [Read more...] about How Content Syndication Adds Value To Your Business
How to Get Great Testimonials: The Proven Formula for Success
You know the power of third party credibility. It's the word-of-mouth marketing that keeps talking about your incredible value and brings you new customers on a regular basis. The engine that runs … [Read more...] about How to Get Great Testimonials: The Proven Formula for Success
3 Mistakes to Avoid Being a Marketing Meathead (with a Marketing Message Mismatch)
When you've got a marketing message mismatch, you are a marketing meathead. I know sometimes my alliterative tendencies go to far, but I couldn't resist this title. I couldn't resist because I … [Read more...] about 3 Mistakes to Avoid Being a Marketing Meathead (with a Marketing Message Mismatch)
