Marketing Strategies

INTERIOR DESIGN BUSINESS CONSULTANT VS. COACH: THE DIFFERENCE

It’s often confusing to determine who is a better fit for your interior design business needs, an interior design consultant or an interior design business coach? Here are five key … [Read more...] about INTERIOR DESIGN BUSINESS CONSULTANT VS. COACH: THE DIFFERENCE

How to Find the Best Interior Design Business Coach for You

When you want the best interior design business coach for you and your practice, there are 5 key criteria to consider in making your decision. Every designer is unique and your coach needs to … [Read more...] about How to Find the Best Interior Design Business Coach for You

Connect to Clients: 7 Keys for Designers During COVID19

How you connect to clients is more important than ever before. It's not enough to send a well intentioned, carefully crafted statement of your interior design practice's COVID19 response. Everyone is … [Read more...] about Connect to Clients: 7 Keys for Designers During COVID19

Luxury Interior Design Today, What You Need to Know.

The Definition of Luxury The definition of luxury interior design has changed significantly over the last decade. While there is a growing demand for luxury design, the recession of 2008-2010 … [Read more...] about Luxury Interior Design Today, What You Need to Know.

The Millionaire Next Door: Your Next Luxury Client

Sometimes called the "Invisible Rich" those who qualify as the millionaire next door can be good design clients. Few have inherited their wealth, instead they've worked hard to earn it and they are … [Read more...] about The Millionaire Next Door: Your Next Luxury Client

What to Do When an Interior Design Client Tries to Take Control

Are you a control nut like me? Do you ever have a vision for a client’s home, one that fits them to perfection, and you know that the only way it can happen is if you are in charge of every single … [Read more...] about What to Do When an Interior Design Client Tries to Take Control

How to Be a Successful Interior Designer

Do you know what it takes to be a successful interior designer? Being a successful interior designer requires you to maximize your revenues from every project. But how does someone do this? The … [Read more...] about How to Be a Successful Interior Designer

Interior Design Referrals: How to Grow Your Business

Interior design referrals are the lifeblood of your interior design business. While they will happen organically, you can do a lot to ensure they happen on a regular, predictable basis. But I do … [Read more...] about Interior Design Referrals: How to Grow Your Business