Creating Customer Loyalty
5 Fast Strategies to Increase Your Design Revenues
Whether you are an independent interior designer, or you head a small firm, you want to increase your design revenues. Often you make it much more complicated than it needs to be. Money loves simplicity and money loves speed. Apply one or more of the strategies here to rock your interior design revenues and boost…
6 Ways to Calculate Interior Design Fees with Transparency
Setting and calculating interior design fees today is quite possibly the most challenging part of growing your interior design practice. You want to be fair to clients and transparent, at the same time you want to make a good living and have a profitable business that you love. The two aren’t mutually exclusive. In fact,…
How to Raise Your Rate and Keep Your Clients
As an interior designer you may be reluctant to raise your rate because you fear you’ll lose current clients, and will fail to attract new clients. In reality when you do it right, a rate increase reinforces your value and attracts a higher quality of client. Regardless of how you charge, you can raise your…
Irresistible Customer Service: They Do It With Two Hands, Do You?
I’ve got a confession. I’ve developed a very bad habit lately. It’s called Pinkberry, do you know it? I was originally a fan of Yogli Mogli (if I didn’t explain these are frozen yogurt outlets, you’d think I had some strange disease, lol.) The trouble is that I’ve become allergic to a lot of food,…
The #1 Critical Component to Success in Every Business: Do You Have It?
Wars are won or lost based on this. Relationships will bloom or fade based on this. Your business will succeed or fail based on this. It is one simple concept that is all too often forgotten and when it is, your failure is guaranteed. It’s called FOLLOW UP. It isn’t in your client’s best interest…
When Policies Prevent Profits: Are You Stalling Your Success?
This is a lesson in how your policies and procedures may be preventing your profitability. Read closely not as a business owner but instead as a customer or client. Too often we get caught up in our operations, and forget that we are in business to serve our customer and clients. We must see it…
Stuff You Need to Know to Succeed: Let Them See You Sweat
Don’t hide all of your magic. I know, I know, it bucks all conventional wisdom and it is tough to change old habits (at least for me), but I’ve learned that it is vital to let your clients and customers see at least a bit of what you do so they understand your true value.…