Recently I visited a series of Designer Showhouses. The point of these showhouses is threefold: To sell the house. To sell the designer. To sell the furnishings, accents, accessories, lamps and … [Read more...] about 5 Rules of Marketing You Must Know Now
Archives for October 2011
What is the difference between social and personal seems to be one of the biggest questions newbies (and even some pros) are asking today. I still get that eye roll from audiences and prospects when … [Read more...] about What is the Difference Between Social and Personal?
Have you ever gotten an unexpected goody from a vendor or supplier? How about a special savings because you are a VIP customer? I know you’ve probably availed yourself of the benefits of credit card … [Read more...] about 5 Steps to Boost Your Business and Referrals
While this sounds like a no-brainer idea to many small business owners and even big business owners, hiring someone else, like a marketing firm, to interact in social media for you isn't necessarily a … [Read more...] about The Handicap of Hiring Others to Do Your Social Media
Creating winning joint venture partnerships can be the difference between a launch that sizzles and a launch that fizzles. It can be the difference between tapping your tried and true 200 subscribers … [Read more...] about 5 Steps to Creating Winning Joint Venture Partnerships
I recently attended the musical Wicked. It is the story of how the witches became witches in the land of Oz, kind of a prequel to that classic The Wizard of Oz. Beyond extraordinary costumes, … [Read more...] about Your Land of Oz is a Step Beyond Your Story . . .
Whether it is in business like the loyal tribe of raving fans that companies like Nike, Zappos, and Apple have created, or in a family like the tribe of the Kennedy’s or the Trumps, you have the … [Read more...] about 5 Steps to Creating Your Own Tribe