The language we use has the ability to influence our thoughts, feelings, and actions. In the world of luxury design, the right choice of words can magnify the worth of your work, sow the seeds of … [Read more...] about The Language of Luxury
Archives for December 2023
066: 7 Steps to Your Best Design Year Ever
Have you ever scribbled a dream into existence? My creative journey began with a single goal etched onto paper, a simple act that set the wheels of my design business into motion. So today, ahead of … [Read more...] about 066: 7 Steps to Your Best Design Year Ever
What Your Affluent Clients Want
As an interior designer or creative professional, your primary goal is to create a vision that resonates with your clients. Understanding your clientele, particularly affluent clients, becomes … [Read more...] about What Your Affluent Clients Want
065: The Language of Luxury
What if I told you that the words you choose can have an impact on your bottom line? One of the best ways to attract affluent clients is by choosing the right words–words that not only magnify the … [Read more...] about 065: The Language of Luxury
064: What Your Affluent Clients Want
Over the past few episodes, I’ve been sharing a variety of ways that you can push your own brand further into the affluent realm. But have you considered what your affluent clients themselves are … [Read more...] about 064: What Your Affluent Clients Want
Who Your Brand Needs To Be For
Building a brand that appeals to the affluent market involves more than just selling high-end products or services. It requires a deep understanding of the market's needs, preferences, and behaviors. … [Read more...] about Who Your Brand Needs To Be For
063: Mastering the Art of Hiring and Onboarding in Creative Businesses
When holding interviews, it's common to feel as if you're the one being interviewed. Sometimes our nerves get the best of us, and we talk more than we listen, or we don't allow ourselves to see the … [Read more...] about 063: Mastering the Art of Hiring and Onboarding in Creative Businesses