Posts by Melissa Galt
5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
Five plus years into online networking I am continually amazed by the apparent randomness with which most people go about building their networks. Answer the following questions and you’ll see what I mean. [/caption] Does it really make sense to you to heed Facebook’s friend suggestions? (Facebook is not that smart!) Are you truly comfortable…
Read More3 Blazingly Obvious Ways You Are Screwing Up Your Success
There are a million reasons (nay excuses) why you aren’t where you want to be, why you haven’t achieved what you wanted to, and why you are selling yourself short. Here are three of the biggest and the easiest and fastest to correct. See if you don’t agree and get busy putting your business back…
Read MoreHow to Jump into Success: It’s All In Your Shoes
I was in New Zealand for two weeks by myself. I’d only planned my five week adventure Down Under as far as my travel arrangements and transportation, the rest I left up to local concierges and guides. This is just how I roll. I don’t read guidebooks, GPS myself into the ground, or have a…
Read MoreSneaky Inside Trick to Explode Your Sales When You Hate Selling
One of the most serious ways you are selling yourself and your product or services short is by focusing on features and not benefits. What the heck do I mean? Well think about your client and put yourself in their shoes (by the way, if you can’t do this easily, you don’t know them well…
Read More5 Ways to Stop Failing in Business Everyday: Success Habits for Small Biz Success
I know, it’s an ugly thought, failure. But you may be right in the middle of it on a daily basis and not even realize it. Oh sure, you are probably noticing a drop in your sales, or perhaps you’ve just hit a plateau (nice word for stalled out.) And if you don’t know about…
Read More5 Steps to Handling Unhappy Customers
Recently I got one of those many emails promising me a peek at my credit score. Well it had been over a year and I was curious as it is always a good idea to keep tabs, so I filled out the necessary information. I know, I know, when they asked for my credit card…
Read MoreHow to Avoid Failure Every Time . . .
Recently, I had lunch with a dear friend of mine. It was a gorgeous sunny day, though still brisk with Spring on the way, but not yet here. We decided to stroll the neighborhood boutiques following a delicious bite to eat. It was a Monday, so not many other folks were out (hey there are…
Read MoreClipboard Marketing: How to Get More Customers the Easy Way
I went to get my car washed last week and noticed a clipboard at the register with a stack of half sheets of 8.5×11 paper. It asked me simply to write down my name and email address so Sunshine Car Wash could email me discount coupons for free in March. This was a no-brainer decision.…
Read MoreHow to Get Great Testimonials: The Proven Formula for Success
You know the power of third party credibility. It’s the word-of-mouth marketing that keeps talking about your incredible value and brings you new customers on a regular basis. The engine that runs that marketing machine is testimonials. You can call it referrals or even goodwill, the reality is it is clients talking about how great…
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