Marketing & Sales
Small Business Marketing: 5 Revenue Generating Activities To Boost Cash Flow
Best Interior Design Business Coach As a small business marketing consultant and coach, I meet a lot of business owners who seem to have more social media icons on their website than they do clients in their practice. If this sounds like you, this is a poverty producing imbalance and indicator that your time is…
Episode #6: How to Package Your Services for Profit
Julie, an Intuitive Coach, was referred to me by a colleague. She has an incredible string of PR successes including features on CBS, Belief.net, HuffPostLive, eHarmony, and being a regular contributor to Daily OM. There was a big hitch. Julie is clearly talented as a coach and makes a big difference for her clients but…
Irresistible Customer Service: They Do It With Two Hands, Do You?
I’ve got a confession. I’ve developed a very bad habit lately. It’s called Pinkberry, do you know it? I was originally a fan of Yogli Mogli (if I didn’t explain these are frozen yogurt outlets, you’d think I had some strange disease, lol.) The trouble is that I’ve become allergic to a lot of food,…
Episode #3 ~ How to Craft Your Irresistible 30 Second Elevator Pitch & Networking Intro
I have worked with many clients who aren’t networking face to face. They are playing online and not getting any traction in their business. Too often networking is NOT working because of a lack of clarity around the transformation and impact they provide. See if this sounds like you! (All names are changed for privacy…
Episode #2 How to Grow Your Confidence to Grow Your Business
This week’s challenge was brought to me by an experienced and talented event planner and, what I like to call, an outrageous brand impact coach. After all events are great ways to connect live with your clients and customers and have an outrageous brand impact! The Symptom: Tracy has worked for event planning companies and…
Grow Your Business by Having Fun: Lessons from an Athlete
A friend sent me the awesome video here last week. She called it mind blowing! Actually it is business growing. . . Jason Brown, the extraordinary skater featured in this video, excels not just technically but because he is absolutely captivating to watch and he engages his audience entirely. Let’s take a look specifically at…
Episode #1~How to Define Your Ideal Target Market; Identifying Your Perfect Client
Each week, I’m bringing you the SOLUTION to a SMALL BUSINESS OWNER’S PROBLEM. These come directly from real small business owners, just like you, who are part of my online tribe and offline community. Have you got a problem to share? Send me an email at melissa@173.254.10.202 or better yet, REPLY IN DETAIL HERE. Look…
Conversion Strategies: Know Your Prospect’s Priorities
I had ordered some handouts for recent event online through Fedex Kinkos. It isn’t my favorite way to go as it usually involves a phone call or three because my orders are rarely standard. It is, however, convenient particularly for this ace procrastinator (yes, I did just admit that.) On my way to the airport,…
Lead Generation: How to Get More Leads for More Sales and Make a Bigger Difference
Success isn’t complicated, it also isn’t easy. When you do the things that are easy, your life will be hard. When you do the things that are hard, your life will be easy. (Anonymous and profound) There are ONLY 3 ACTIVITIES THAT LEAD TO SALES! 1. Get out of your office (or home) and meet…