Marketing & Sales
Power Words to Grow Your Business: Are You Under Valued?
Words are a powerful tool to impact your business growth. Leveraging power words will grow your business and there is no better pair than price vs value. Understanding the key difference between price and value can add thousands of dollars of revenue to your business bottom line. Years ago when I was a Purchasing Agent…
10 Ways to Build Client Trust & Stay In Touch
The fastest way to build client trust in today’s high tech world is by being in touch. It’s ironic that in the age of endless channels of communication it is challenging to be remembered as meaningful and valuable. So how do you stand out? The key is to craft a touch campaign that is consistent…
Client Attraction: 7 Sexy Stages to Client Courtship
A great business relationship is a lot like dating. If you are good at dating and courting, it is likely you are going to be good in business. You understand the nuances of client attraction (lead generation), how to warm them up, how to ensure they are qualified (you wouldn’t just date anyone, now would…
5 Extremely Exciting Ways You’ll Grow Your Impact with More Income
Are you one of those talented professional service providers who gives yourself and your gifts away because you love what you do so very much that you’d do it for free? Are you struggling with the delusion that everyone deserves your help and that you’ll make the world a better place by accepting less compensation…
Lead Generation: 5 Hurdles to Getting Hired by Your Ideal Client
Business is about creating an indelible sensory connection with your exclusive clients. They need to be able to see you, hear you, feel you, taste you, and smell you above and beyond the many competitors who do something like what you do, but not exactly what you do (no one can be an exact copy.)…
How to Craft Your Pitch Perfect Elevator Pitch in Just 30 Seconds
If you are like a lot of business owners, you struggle with creating a truly engaging and effective elevator pitch. As you move around the room at a lunch or networking event, do you find yourself tuning out because everyone sounds the same no matter what their business is? Check out the formula I describe…
Stop Doing TOO Much: The ONLY 3 Activities You Need to Get More Business
Are you one of those business owners that likes to brag about how busy you are? Do you get a kind of insane sense of satisfaction by being on a hamster wheel of business activities none of which you’ve proven to be effective? Well, if you enjoy that, then DO NOT read any farther. On…
Your Best Year Yet Marketing Plan: When You Hate Marketing, You’ll Love This
Are you one of those business owners or professional service providers who wants to outsource your marketing because it makes you feel like you are chewing foil? NEWS FLASH, the only way you can outsource your marketing is if you outsource your personality, your experience, your talent, and your expertise. Yup, that means you need…
10 Top Tips to Boost Your Visibility on LinkedIn
With over 300 million registered users, and 33% of the professional workforce on LinkedIn, it is the network of choice for B2B success. The average age of a LinkedIn user is over 35, and there are more graduate degrees and six figure earners on LinkedIn than any other network. It is the place where business…
