Marketing Strategies

Customer Service Fails: Are You Taking a Bite Out of Your Business?

The other day I was at a local neighborhood vegetarian cafe. It is owned and operated by my former caterer. His food has always been great, but customer service sometimes questionable. For … [Read more...] about Customer Service Fails: Are You Taking a Bite Out of Your Business?

Credibility is your key ingredient to enhancing business relationships and knowing how to boost credibility simply and powerfully will transform your profitability. One of the greatest aspects of … [Read more...] about 10 Winning Ways to Boost Credibility and Attract More Clients

In my recent post, Do You Have an Imaginary Business? I shared with you the number one question you needed to answer before you could move tangibly into making your business real. You need to … [Read more...] about Smart Solutions: 5 Steps to Taking Your Business from Imaginary to REAL!

Is your business real or imaginary? It’s an important question. Are you making excuses or making money? I experienced two conversations this week with coaches, both of whom, currently have … [Read more...] about Smart Solutions: Do You Have an Imaginary Business?

Every time I turned around this week, I was hit by another reminder of how important it is to ASK for what you need and want, both personally and professionally. And it isn’t just about ASKING that … [Read more...] about Smart Solutions: How Giving Your Best Away Gets You More

I’ve started having to scroll through junk again these days since my email filters have gone wonky. To my horror I discovered . . . (WATCH the … [Read more...] about Episode #5: Stop Spamming Me! How to Avoid Email Etiquette Fails

This is the true story of my friend and colleague, content marketing expert, Jeff Herring. And I've included a quick video about what I failed at when I was younger and how I have a gift for it now. … [Read more...] about Profitable Content Creation – What Happened After They Told Me I Couldn’t Write (True Story)

Content creation is a great way to bring in more prospects and profits. And you do want more prospects and profits, right? The struggle for many content marketers, both new and experienced, is … [Read more...] about Profitable Content Creation – What to Do When You’re Running Out of Content Ideas (3 Big Tips)