Marketing Strategies

When Less Is More in Small Business: Is Your Generosity Killing Your Business?

Are you familiar with the expression, "a confused mind says no?" Have you noticed that many businesses these days (and possibly yours) are trying hard to be all things to all people by … [Read more...] about When Less Is More in Small Business: Is Your Generosity Killing Your Business?

The other day I was at a local neighborhood vegetarian cafe. It is owned and operated by my former caterer. His food has always been great, but customer service sometimes questionable. For … [Read more...] about Customer Service Fails: Are You Taking a Bite Out of Your Business?

Credibility is your key ingredient to enhancing business relationships and knowing how to boost credibility simply and powerfully will transform your profitability. One of the greatest aspects of … [Read more...] about 10 Winning Ways to Boost Credibility and Attract More Clients

In my recent post, Do You Have an Imaginary Business? I shared with you the number one question you needed to answer before you could move tangibly into making your business real. You need to … [Read more...] about Smart Solutions: 5 Steps to Taking Your Business from Imaginary to REAL!

Is your business real or imaginary? It’s an important question. Are you making excuses or making money? I experienced two conversations this week with coaches, both of whom, currently have … [Read more...] about Smart Solutions: Do You Have an Imaginary Business?

Every time I turned around this week, I was hit by another reminder of how important it is to ASK for what you need and want, both personally and professionally. And it isn’t just about ASKING that … [Read more...] about Smart Solutions: How Giving Your Best Away Gets You More

I’ve started having to scroll through junk again these days since my email filters have gone wonky. To my horror I discovered . . . (WATCH the … [Read more...] about Episode #5: Stop Spamming Me! How to Avoid Email Etiquette Fails

This is a true story, just the highlights (or lowlights depending on your interpretation). I had a wild and unexpected encounter a couple of days ago with my past ... (WATCH the … [Read more...] about The Spy Who Loved Me and More Great Stories …