Sometimes called the "Invisible Rich" those who qualify as the millionaire next door can be good design clients. Few have inherited their wealth, instead they've worked hard to earn it and they are … [Read more...] about The Millionaire Next Door: Your Next Luxury Client
Marketing Strategies
What to Do When an Interior Design Client Tries to Take Control
Are you a control nut like me? Do you ever have a vision for a client’s home, one that fits them to perfection, and you know that the only way it can happen is if you are in charge of every single … [Read more...] about What to Do When an Interior Design Client Tries to Take Control
How to Be a Successful Interior Designer
Do you know what it takes to be a successful interior designer? Being a successful interior designer requires you to maximize your revenues from every project. But how does someone do this? The … [Read more...] about How to Be a Successful Interior Designer
Interior Design Referrals: How to Grow Your Business
Interior design referrals are the lifeblood of your interior design business. While they will happen organically, you can do a lot to ensure they happen on a regular, predictable basis. But I do … [Read more...] about Interior Design Referrals: How to Grow Your Business
5 Simple Steps to Build Better Client Relationships
The fastest path to growing your business and your revenue is to build better client relationships. Business is all about relationships, and particularly the business of design. As design … [Read more...] about 5 Simple Steps to Build Better Client Relationships
Interior Designer Resources: Where to Find a Quality Contractor
Whether your design practice is you as a solopreneur or you have a team, you'll always want to know where to find a quality contractor. You may be looking for a reliable painter, a reputable plumber, … [Read more...] about Interior Designer Resources: Where to Find a Quality Contractor
Interior Design Marketing: Instead of Doing Everything, Do This
Interior design marketing can swallow you whole and leave you with less time for clients and creative design work than it takes to market. UGH! Stop trying to do it all and get super … [Read more...] about Interior Design Marketing: Instead of Doing Everything, Do This
5 Fast Strategies to Increase Your Design Revenues
Whether you are an independent interior designer, or you head a small firm, you want to increase your design revenues. Often you make it much more complicated than it needs to be. Money loves … [Read more...] about 5 Fast Strategies to Increase Your Design Revenues
3 Ways You’re Hiding in Your Business
When I spoke with Andrea and Jonathan, they said they'd launched their design practice almost 8 months ago. They were struggling to meet clients and getting frustrated. I took a look at their … [Read more...] about 3 Ways You’re Hiding in Your Business