How you connect to clients is more important than ever before. It's not enough to send a well intentioned, carefully crafted statement of your interior design practice's COVID19 response. Everyone is … [Read more...] about Connect to Clients: 7 Keys for Designers During COVID19
Email Marketing
Small Biz Branding: 3 Email Signature File Tips to Get More Business
Recently I sent my online tribe an email asking them to let me know if they wanted to attend an event in Boston that I was speaking at. I made a critical mistake. Mistakenly I thought that … [Read more...] about Small Biz Branding: 3 Email Signature File Tips to Get More Business
Episode #5: Stop Spamming Me! How to Avoid Email Etiquette Fails
I’ve started having to scroll through junk again these days since my email filters have gone wonky. To my horror I discovered . . . (WATCH the … [Read more...] about Episode #5: Stop Spamming Me! How to Avoid Email Etiquette Fails
3 Fast and Easy Ways to Fail at Email Marketing
At a recent networking function I met an experienced business consultant who was actively seeking new business. Following meeting live, he invited me to connect on LinkedIn and I connected. His next … [Read more...] about 3 Fast and Easy Ways to Fail at Email Marketing
Stop the Email Madness and Sell More Now
Recently I participated as an affiliate with a top drawer marketer who is known as the Queen of Sales Conversion. She is really, really good at sales techniques. But I got an eye opening email from a … [Read more...] about Stop the Email Madness and Sell More Now
Stuff You Need to Know to Succeed: How to Get Your Email Opened
It's all in your subject line; it really is. You can craft the most wonderful email but the reality is that if you don't have a killer subject line (that's the part that your reader will see BEFORE … [Read more...] about Stuff You Need to Know to Succeed: How to Get Your Email Opened
Who are you? Your email address says it all!
I have been doing what I call Get to Know You sessions for the last couple of weeks and I've learned a lot about what's working for you as small business owners and professionals and what's not. One … [Read more...] about Who are you? Your email address says it all!