Facebook may be fun for personal interaction but it requires strategy, tools, and shortcuts to be effective for your business. Engagement with your fans on a consistent and persistent basis is vital … [Read more...] about Facebook Marketing Strategy: 5 Fast and Effective Ways to Engage Your Fans on Facebook
Getting More Business
7 Reasons I Suck at Marketing
As I deleted another day of over 600 junk mails from my junk filter, wrapped up skimming through 3K unread deletes in case I missed anything critical (is anything critical anymore?), it struck me that … [Read more...] about 7 Reasons I Suck at Marketing
Marketing Strategy: How to Get the Stinky Stuff Out of Your Business
We all have it, stinky stuff in our business. What do I mean? Well look closely and you will find at least one and likely several long neglected actions you meant to take to move things forward. These … [Read more...] about Marketing Strategy: How to Get the Stinky Stuff Out of Your Business
Create and Sell Information Products: 8 Information Product Success Secrets
As a small or solo business owner you undoubtedly have a wealth of knowledge and expertise that others need and want—probably more than you realize. Many of you may have purchased downloadable … [Read more...] about Create and Sell Information Products: 8 Information Product Success Secrets
Marketing Strategy: How to Build Trust with Your Market Quickly and Simply
Albert Einstein once declared, "If I have seen farther than others, it is because I was standing on the shoulders of giants." And by standing on the shoulders of those who have gone before us that we … [Read more...] about Marketing Strategy: How to Build Trust with Your Market Quickly and Simply
Marketing Strategies for Small Business: How to Win Customers and Influence Clients
Got some awesome lessons in customer service during a recent stay at The Hotel Palomar in Chicago. First I should say that I am a sucker for modern luxury hotels, however with a business degree in … [Read more...] about Marketing Strategies for Small Business: How to Win Customers and Influence Clients
Marketing Failure: Are you UNSELLING yourself?
I had a very interesting experience recently. I was looking for a graphic designer to help me with a new website. The gal I wanted to work with was unavailable and she referred me to three other … [Read more...] about Marketing Failure: Are you UNSELLING yourself?
The Power of One: How to Make Social Easy on Facebook
When you are getting started on Facebook for your business,(yes, there are still many folks who aren't on board) one of the most challenging tendencies to overcome is acting as if you are speaking to … [Read more...] about The Power of One: How to Make Social Easy on Facebook
5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
Five plus years into online networking I am continually amazed by the apparent randomness with which most people go about building their networks. Answer the following questions and you'll see what … [Read more...] about 5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
