This is a lesson in how your policies and procedures may be preventing your profitability. Read closely not as a business owner but instead as a customer or client. Too often we get caught up in our … [Read more...] about When Policies Prevent Profits: Are You Stalling Your Success?
Lead Generation
Stuff You Need to Know to Succeed: Let Them See You Sweat
Don't hide all of your magic. I know, I know, it bucks all conventional wisdom and it is tough to change old habits (at least for me), but I've learned that it is vital to let your clients and … [Read more...] about Stuff You Need to Know to Succeed: Let Them See You Sweat
Top Ten Reasons Why You Must Jump on the Video Bandwagon Now
Online Video is exploding everywhere these days, and with good reason. Video Marketing works! Most experts agree that web video has become an absolute "must have" marketing tool for the survival of … [Read more...] about Top Ten Reasons Why You Must Jump on the Video Bandwagon Now
I found your customers online . . .come and get’em
Guess what? Your so called "offline" customers are hanging out online. Yep, they sure are. In fact, they are all over Facebook (800 million strong at last count), Twitter (200 million strong), and … [Read more...] about I found your customers online . . .come and get’em
How to Ride the Coattails of Your Favorite Guru by Invitation
Creating winning joint venture partnerships can be the difference between a launch that sizzles and a launch that fizzles. It can be the difference between tapping your tried and true 200 subscribers … [Read more...] about How to Ride the Coattails of Your Favorite Guru by Invitation
Hot Marketing Tips: How to Ditch the Duds and Work With Only the Best Clients
Well I had a big AHA! moment awhile ago. I had agreed to meet a new date, but he hadn’t made firm plans and the voicemails left were focused on what was going on in his day, and nothing about where … [Read more...] about Hot Marketing Tips: How to Ditch the Duds and Work With Only the Best Clients
Lead Generation Tips: Are You Turning Hot Prospects Cold?
Wow, this came on this week as I was requesting proposals for a future event. I was amazed at the lack of professionalism and time that potential vendors wasted. These deserve to be red-flagged just … [Read more...] about Lead Generation Tips: Are You Turning Hot Prospects Cold?
5 Hot Places to Find and Capture Your Ideal Clients Online
I’ve noticed a big gap for many business owners, solopreneurs, home based ceos, coaches and creatives today. You know you need online marketing solutions, but you aren’t sure why you need them or even … [Read more...] about 5 Hot Places to Find and Capture Your Ideal Clients Online
Weird Trick to Save Tons of Time and Keep Your Clients Hot & Buying
One of the real advantages to the internet is the ability to repurpose your content simply and easily from platform to platform and format to format. What that means is that you can write a blog post … [Read more...] about Weird Trick to Save Tons of Time and Keep Your Clients Hot & Buying