MELISSA Galt
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Marketing Strategies: Why Winging It, Isn’t Working!
Have you noticed how easy it is to just keep adding new tools to your marketing toolbox without giving any thought to whether they are the right tools and if they fit your plan? Oh, you don’t have a plan? I see, so your idea is that by loading on an infinite level of busy…
5 Really Great Reasons NOT to Join Another Group: Networking Success Tips
Did you drink the Koolaid? Are you convinced that just by having a group logo or name attached to your online profile on Linkedin or Facebook that you are somehow more desirable. Do you believe this will boost your visibility and credibility? GET OVER IT. The reality is that the only way group membership makes…
5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!
Five plus years into online networking I am continually amazed by the apparent randomness with which most people go about building their networks. Answer the following questions and you’ll see what I mean. [/caption] Does it really make sense to you to heed Facebook’s friend suggestions? (Facebook is not that smart!) Are you truly comfortable…
3 Blazingly Obvious Ways You Are Screwing Up Your Success
There are a million reasons (nay excuses) why you aren’t where you want to be, why you haven’t achieved what you wanted to, and why you are selling yourself short. Here are three of the biggest and the easiest and fastest to correct. See if you don’t agree and get busy putting your business back…
How to Jump into Success: It’s All In Your Shoes
I was in New Zealand for two weeks by myself. I’d only planned my five week adventure Down Under as far as my travel arrangements and transportation, the rest I left up to local concierges and guides. This is just how I roll. I don’t read guidebooks, GPS myself into the ground, or have a…
Sneaky Inside Trick to Explode Your Sales When You Hate Selling
One of the most serious ways you are selling yourself and your product or services short is by focusing on features and not benefits. What the heck do I mean? Well think about your client and put yourself in their shoes (by the way, if you can’t do this easily, you don’t know them well…
5 Ways to Stop Failing in Business Everyday: Success Habits for Small Biz Success
I know, it’s an ugly thought, failure. But you may be right in the middle of it on a daily basis and not even realize it. Oh sure, you are probably noticing a drop in your sales, or perhaps you’ve just hit a plateau (nice word for stalled out.) And if you don’t know about…
5 Steps to Handling Unhappy Customers
Recently I got one of those many emails promising me a peek at my credit score. Well it had been over a year and I was curious as it is always a good idea to keep tabs, so I filled out the necessary information. I know, I know, when they asked for my credit card…
How to Avoid Failure Every Time . . .
Recently, I had lunch with a dear friend of mine. It was a gorgeous sunny day, though still brisk with Spring on the way, but not yet here. We decided to stroll the neighborhood boutiques following a delicious bite to eat. It was a Monday, so not many other folks were out (hey there are…
How to Get the Most Out of Telesummit Learning and Stay Out of Overwhelm
Telesummits are a great way to learn but there are a few catches. The bigger the event, the more speakers we are offered, the more challenging actual learning becomes. We’ve all been there. You are so excited to listen in to the gold nuggets your favorite gurus are dishing, then you suddenly find yourself locked…
Marketing Luxury Design: Attracting Affluent Clients
The Design Trade’s One-of-a-Kind Guide to Working with the Best
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