MELISSA Galt

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Marketing Failure: Are you UNSELLING yourself?

I had a very interesting experience recently. I was looking for a graphic designer to help me with a new website. The gal I wanted to work with was unavailable and she referred me to three other providers. I checked each one’s website and decided to talk with one specifically. I liked his portfolio and…

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3 Ridiculously Simple Steps to Stop the Stupid Loop and Get Smart in Business and Life!

Do you know that feeling of going around in circles about something and nothing is moving forward?  Your frustration is growing by the minute and you actually start soliciting total strangers for their advice. (Okay, well maybe you didn’t go that far, but you know what I mean.) Well, that’s called The Stupid Loop.  It’s…

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Facebook Netiquette: Are You Hanging Up on Your Customers?

I’ve always struggled with the idea that you have to camp on Facebook. The statistics all show that over 50% of users climb on once a day at least for twenty plus minutes. In a world where 30 seconds is our average attention span that feels like an eternity to me. But then I got…

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The Power of One: How to Make Social Easy on Facebook

When you are getting started on Facebook for your business,(yes, there are still many folks who aren’t on board) one of the most challenging tendencies to overcome is acting as if you are speaking to a group or population. Using words like “everyone” “you all” “anyone” is very impersonal and ineffective. You will get more…

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5 Wickedly Simple Ways to Make Business Easy . . .and Life Great

It has taken me years to learn this, but learn it I have. Life and work is as hard or easy as we decide to make it. Really. Think about this for a minute. When you create solid success habits that drive the right clients into your business, when you have solid systems in place…

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Marketing Strategies: Why Winging It, Isn’t Working!

Have you noticed how easy it is to just keep adding new tools to your marketing toolbox without giving any thought to whether they are the right tools and if they fit your plan? Oh, you don’t have a plan? I see, so your idea is that by loading on an infinite level of busy…

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5 Really Great Reasons NOT to Join Another Group: Networking Success Tips

Did you drink the Koolaid? Are you convinced that just by having a group logo or name attached to your online profile on Linkedin or Facebook that you are somehow more desirable. Do you believe this will boost your visibility and credibility? GET OVER IT. The reality is that the only way group membership makes…

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5 Tips to Create a Network of Value: It’s Not How Many, It’s How Hot They Are!

Five plus years into online networking I am continually amazed by the apparent randomness with which most people go about building their networks. Answer the following questions and you’ll see what I mean. Does it really make sense to you to heed Facebook’s friend suggestions? (Facebook is not that smart!) Are you truly comfortable connecting…

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3 Blazingly Obvious Ways You Are Screwing Up Your Success

There are a million reasons (nay excuses) why you aren’t where you want to be, why you haven’t achieved what you wanted to, and why you are selling yourself short. Here are three of the biggest and the easiest and fastest to correct. See if you don’t agree and get busy putting your business back…

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How to Jump into Success: It’s All In Your Shoes

I was in New Zealand for two weeks by myself. I’d only planned my five week adventure Down Under as far as my travel arrangements and transportation, the rest I left up to local concierges and guides. This is just how I roll. I don’t read guidebooks, GPS myself into the ground, or have a…

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Marketing Luxury Design: Attracting Affluent Clients

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