Getting More Business
5 Red Hot Revenue Streams for Interior Designers
Are you aware of how digital technology can give you multiple passive income streams? In today’s interior design world, savvy interior designers have extra revenue streams because one-on-one interior design is time intensive. If you’re looking for red hot interior design revenue streams that can bring dollars in the door, you’ve reached the right place.…
Goal Setting for Interior Designers in 7 Steps
It’s almost time for goal setting for the new year! The final quarter of the year has launched. What were the goals you set back in January? Are you on track? Did you back your goals up with quarterly plans, monthly action, weekly achievements, and daily tasks? It’s easy to dream big once a year…
5 Fast Strategies to Increase Your Design Revenues
Whether you are an independent interior designer, or you head a small firm, you want to increase your design revenues. Often you make it much more complicated than it needs to be. Money loves simplicity and money loves speed. Apply one or more of the strategies here to rock your interior design revenues and boost…
3 Ways You’re Hiding in Your Business
When I spoke with Andrea and Jonathan, they said they’d launched their design practice almost 8 months ago. They were struggling to meet clients and getting frustrated. I took a look at their marketing and saw only time online on Instagram. I asked Jonathan about it and he said that they spent a lot of…
What to Do When Your Social Media Isn’t Working…
Social media is not your salvation, in fact when social media isn’t working it can trap your business in a downward spiral. Are you one of those interior designers that keeps doing what you’ve always done even when it isn’t working? That’s the very definition of insanity according to Einstein. Now, I’m not saying stop…
How to Bring a Decorator Showhouse Room to Life
When you bring a decorator showhouse room to life, it’s a collaborative effort between you, your suppliers, your workrooms, artists, and your installers. You can invest a fortune or you can do it the smart way and negotiate for all goods with suppliers whether you’ve worked with them in the past and have a relationship…
How to Participate in a Decorator Showhouse
Key Takeaways ✓Participating in a decorator showhouse requires a complete application, connections with editors and producers, and vendors willing to donate products in exchange for PR exposure. ✓Get noticed by engaging with editors and designers on social media, attending industry events, and demonstrating strong procurement skills and professionalism. ✓Showhouses provide in-person exposure, magazine coverage, and…
Why Participate in a Designer Showhouse?
When you participate in a designer showhouse, while it may seem glamorous, that isn’t why you do it. In fact, it’s actually a boatload of work, expense, time, and then there is the reward. Having done 5 showhomes in the last 20 years, there is that familiar feeling of “no way, not going to do…
6 Secrets to Direct Mail for Interior Design
Key Takeaways ✓Direct mail still works for interior designers because it avoids crowded inboxes and spam filters, reaching people through a less competitive channel. ✓Effective campaigns usually require 7 to 11 touches, so plan a series of mailings that builds awareness, visibility, and credibility over time. ✓Use one striking image or a before-and-after transformation, along…
