When you bring a decorator showhouse room to life, it's a collaborative effort between you, your suppliers, your workrooms, artists, and your installers. You can invest a fortune or you can do it the … [Read more...] about How to Bring a Decorator Showhouse Room to Life
Getting More Business
How to Participate in a Decorator Showhouse
Since we reviewed WHY you'd want to participate in a decorator showhouse in a recent blog post, I want to share HOW to make that happen in this post. It takes both digital smarts as well as strategic … [Read more...] about How to Participate in a Decorator Showhouse
Why Participate in a Designer Showhouse?
When you participate in a designer showhouse, while it may seem glamorous, that isn't why you do it. In fact, it's actually a boatload of work, expense, time, and then there is the reward. Having done … [Read more...] about Why Participate in a Designer Showhouse?
6 Secrets to Direct Mail for Interior Design
Direct mail for interior design may seem old school but it still works very well today when done correctly. One of the key reasons it works well is because with email becoming a daily avalanche and … [Read more...] about 6 Secrets to Direct Mail for Interior Design
How to Grow Your Instagram Following
While I've always said it's not about how many followers you have, it's about how hot they are, the challenge is that people are unreasonably impressed by larger followings and they forget it is a … [Read more...] about How to Grow Your Instagram Following
Interior Design Discovery Call that Wins Clients
Whether you meet a potential interior design client online or offline, you want to schedule a discovery call. This is a structured conversation that allows you to find out if they are truly a good … [Read more...] about Interior Design Discovery Call that Wins Clients
5 Lame Excuses Stopping Interior Design Success
This is going to sound harsh. You’ve been lying to yourself. It’s ugly and true. Here are five lame excuses stopping interior design success for you. Actually, there are probably a lot more … [Read more...] about 5 Lame Excuses Stopping Interior Design Success
3 Keys to Sell More Furniture Without Being Salesy or Pushy
You can sell more furniture without being salesy or pushy. Do you remember in the iconic classic movie “Pretty Woman” when Richard Gere, well dressed and handsome, comes to pick up Julia Roberts, … [Read more...] about 3 Keys to Sell More Furniture Without Being Salesy or Pushy
How to Sell More Furniture by Design
How to sell more furniture is actually pretty simple, but you may have been hiding your retail gold. I meet a lot of furniture retailers who have a valuable team of designers but they aren't showing … [Read more...] about How to Sell More Furniture by Design
