What is the difference between social and personal seems to be one of the biggest questions newbies (and even some pros) are asking today. I still get that eye roll from audiences and prospects when … [Read more...] about What is the Difference Between Social and Personal?
Marketing Strategies
The Handicap of Hiring Others to Do Your Social Media
While this sounds like a no-brainer idea to many small business owners and even big business owners, hiring someone else, like a marketing firm, to interact in social media for you isn't necessarily a … [Read more...] about The Handicap of Hiring Others to Do Your Social Media
Stop the Email Madness and Sell More Now
Recently I participated as an affiliate with a top drawer marketer who is known as the Queen of Sales Conversion. She is really, really good at sales techniques. But I got an eye opening email from a … [Read more...] about Stop the Email Madness and Sell More Now
5 Simple Ways to Boost Your Business and Referrals
Have you ever gotten an unexpected goody from a vendor or supplier? How about a special savings because you are a VIP customer? I know you've probably availed yourself of the benefits of credit card … [Read more...] about 5 Simple Ways to Boost Your Business and Referrals
3 Must Haves for Success with Social Marketing
Yes, this is still a big question for far too many people and, more importantly, far too many business owners and professionals. The answer is far simpler than you imagined, and it doesn't involve … [Read more...] about 3 Must Haves for Success with Social Marketing
How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
Wahhhh, I admit it, I haven't been on LinkedIn much this year so far. In fact, I haven't been doing nearly as much social "networking" as I did the last two years. Maybe it's because I'm doing more … [Read more...] about How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
Marketing Success Strategies: Got a Business Bucket List?
One of the surest ways to get a lot more done in your business and scale that ladder of success that much faster is to create a bucket list for your business. After all if you saw the movie, The … [Read more...] about Marketing Success Strategies: Got a Business Bucket List?
Marketing Success Strategies: Does Your Brand Matter?
As I was standing in the grocery store the other day, searching for 9 volt batteries for an outdoor fan, I had a brand break through moment! I was originally scanning prices and reached for the Kroger … [Read more...] about Marketing Success Strategies: Does Your Brand Matter?
Marketing Success Strategies: How to Create and Deliver on Great Expectations
One of the key components to success in any endeavor both professional and personal is delivering on expectations. But all too often we fail to establish "great" expectations at the start that are … [Read more...] about Marketing Success Strategies: How to Create and Deliver on Great Expectations