MELISSA Galt
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Is One Bad Attitude to Blame for Spoiling a Bunch of Your Bottomline?
A few months ago I was working on a design project that involved coordinating a lot of subcontractors, working with multiple suppliers, and juggling a lot of different hats and responsibilities all at one time. It is something I love to do and the only way I can make it work is to have the…
Stuff You Need to Know to Succeed: Let Them See You Sweat
Don’t hide all of your magic. I know, I know, it bucks all conventional wisdom and it is tough to change old habits (at least for me), but I’ve learned that it is vital to let your clients and customers see at least a bit of what you do so they understand your true value.…
Top Ten Reasons Why You Must Jump on the Video Bandwagon Now
Online Video is exploding everywhere these days, and with good reason. Video Marketing works! Most experts agree that web video has become an absolute “must have” marketing tool for the survival of your business. And if that’s not reason enough, here are ten more compelling reasons why you need to be using video to market…
Stuff You Need to Know to Succeed: Are you trying to sell the way you buy?
There are lots of reasons you may lose a sale, and there are three that you can correct immediately. #1 Failure to Be Ready to Close the Deal and Take Their Money I was working with someone this week who, when I offered them payment, they said “no thanks, it will mess up our bookkeeping,…
I found your customers online . . .come and get’em
Guess what? Your so called “offline” customers are hanging out online. Yep, they sure are. In fact, they are all over Facebook (800 million strong at last count), Twitter (200 million strong), and LinkedIn. They are posting on blogs, participating in forums, reading email newsletters, and checking out youtube videos (second largest search engine next…
Mindset Mastery: How to Switch from Lack to Limitless
I’m betting you are familiar with the idea that your business is like a big pie (pizza or apple, take your pick). And, that there is plenty of pie to go around for everyone, so it is best to focus on your business rather than give your attention to your competition and feel threatened by…
Mindset Lessons: Are You Charmed or Cursed?
The alarm went off. I got a wake up call at a recent business networking event that I hadn’t attended in several months. In speaking with a colleague, when I asked how business was I got the reply “terrible.” In fact, she went on to explain, that she felt certain that 80% of her colleagues…
Hot Marketing Tip: 5 Steps to Go from Now to WOW!
Are you afflicted with Bright Shiny Opportunity Syndrome? It’s okay, you can ‘fess up, I have it too. I’ve simply learned how to tame it so I can stop the distractions, get focused, and achieve extraordinary results. You can too, I promise, stop arguing with me and read how here! The Cure for BSOS: Step…
Who are you? Your email address says it all!
I have been doing what I call Get to Know You sessions for the last couple of weeks and I’ve learned a lot about what’s working for you as small business owners and professionals and what’s not. One of the most obvious goofs I see being made across the board by designers, coaches, speakers, authors,…
How to Ride the Coattails of Your Favorite Guru by Invitation
Creating winning joint venture partnerships can be the difference between a launch that sizzles and a launch that fizzles. It can be the difference between tapping your tried and true 200 subscribers or tapping over 20K new potential subscribers. The choice is yours. You can wait until you are big by yourself or you can…
Marketing Luxury Design: Attracting Affluent Clients
The Design Trade’s One-of-a-Kind Guide to Working with the Best
the language
of success
Your One-Of-A-Kind Guide To Greater Confidence and More Success
