Business is about creating an indelible sensory connection with your exclusive clients. They need to be able to see you, hear you, feel you, taste you, and smell you above and beyond the many … [Read more...] about Lead Generation: 5 Hurdles to Getting Hired by Your Ideal Client
Marketing Strategies
How to Craft Your Pitch Perfect Elevator Pitch in Just 30 Seconds
If you are like a lot of business owners, you struggle with creating a truly engaging and effective elevator pitch. As you move around the room at a lunch or networking event, do you find yourself … [Read more...] about How to Craft Your Pitch Perfect Elevator Pitch in Just 30 Seconds
Stop Doing TOO Much: The ONLY 3 Activities You Need to Get More Business
Are you one of those business owners that likes to brag about how busy you are? Do you get a kind of insane sense of satisfaction by being on a hamster wheel of business activities none of which … [Read more...] about Stop Doing TOO Much: The ONLY 3 Activities You Need to Get More Business
Your Best Year Yet Marketing Plan: When You Hate Marketing, You’ll Love This
Are you one of those business owners or professional service providers who wants to outsource your marketing because it makes you feel like you are chewing foil? NEWS FLASH, the only way you can … [Read more...] about Your Best Year Yet Marketing Plan: When You Hate Marketing, You’ll Love This
10 Top Tips to Boost Your Visibility on LinkedIn
With over 300 million registered users, and 33% of the professional workforce on LinkedIn, it is the network of choice for B2B success. The average age of a LinkedIn user is over 35, and there are … [Read more...] about 10 Top Tips to Boost Your Visibility on LinkedIn
Time Management Tips: 3 Secrets to Making More in Less Time
Rebecca is a talented interior designer, but lacks the time management tips and savvy to claim the success she deserves. She's made a beautiful difference to many clients over the last decade. Her … [Read more...] about Time Management Tips: 3 Secrets to Making More in Less Time
Small Biz Branding: 3 Email Signature File Tips to Get More Business
Recently I sent my online tribe an email asking them to let me know if they wanted to attend an event in Boston that I was speaking at. I made a critical mistake. Mistakenly I thought that … [Read more...] about Small Biz Branding: 3 Email Signature File Tips to Get More Business
Blogging Tips: 5 Keys to Blogging Success
Blogging is nothing more than a conversation with your reader. Visualize your ideal reader (hopefully your ideal client) sitting across from you with a cup of their favorite hot beverage and you are … [Read more...] about Blogging Tips: 5 Keys to Blogging Success
Small Business Marketing: What to Do When You Don’t Know What to Do
One of the things I’ve noticed is that when I’m in conversation with a female business owner, the questions and challenges that come up are often the same. “Melissa, I know I need to do video, but … [Read more...] about Small Business Marketing: What to Do When You Don’t Know What to Do
