Recently I visited a series of Designer Showhouses. The point of these showhouses is threefold: To sell the house. To sell the designer. To sell the furnishings, accents, accessories, lamps and … [Read more...] about 5 Rules of Marketing You Must Know Now
Social Media Marketing
What is the Difference Between Social and Personal?
What is the difference between social and personal seems to be one of the biggest questions newbies (and even some pros) are asking today. I still get that eye roll from audiences and prospects when … [Read more...] about What is the Difference Between Social and Personal?
The Handicap of Hiring Others to Do Your Social Media
While this sounds like a no-brainer idea to many small business owners and even big business owners, hiring someone else, like a marketing firm, to interact in social media for you isn't necessarily a … [Read more...] about The Handicap of Hiring Others to Do Your Social Media
Profit By Design: 10 Surefire Steps to Creating YOUR Prosperous Economy
It’s important to be in the know, stay in touch, abreast of the daily news, the markets and more. I’ve noticed that during this downturn, there is a much more significant resistance amongst savvy … [Read more...] about Profit By Design: 10 Surefire Steps to Creating YOUR Prosperous Economy
3 Must Haves for Success with Social Marketing
Yes, this is still a big question for far too many people and, more importantly, far too many business owners and professionals. The answer is far simpler than you imagined, and it doesn't involve … [Read more...] about 3 Must Haves for Success with Social Marketing
How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
Wahhhh, I admit it, I haven't been on LinkedIn much this year so far. In fact, I haven't been doing nearly as much social "networking" as I did the last two years. Maybe it's because I'm doing more … [Read more...] about How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
I found your customers online . . .come and get’em
Guess what? Your so called "offline" customers are hanging out online. Yep, they sure are. In fact, they are all over Facebook (800 million strong at last count), Twitter (200 million strong), and … [Read more...] about I found your customers online . . .come and get’em
5 Ways to Tell a True Friend on Facebook (vs. the Not-So-True Kind)
Well if you read my recent post about dumping 50K followers on Twitter, it won't surprise you that at the same time, I purged my Facebook Profile of over 2500 not-so-true friends. You see, originally, … [Read more...] about 5 Ways to Tell a True Friend on Facebook (vs. the Not-So-True Kind)
Social Media Savvy: Why I Dumped 50K Twitter Followers
Never in the "IN" Crowd If you'll indulge me, I'm going to share a bit of back story. Growing up I was NOT the popular kid in school. I was the straight A student with the only B being in PE, the … [Read more...] about Social Media Savvy: Why I Dumped 50K Twitter Followers
