Getting More Business
Retail Furniture Sales Techniques for Increased Profits
While most brick and mortar stores are focused on digital marketing today, retail furniture sales techniques can be honed to uniquely increase sales. Shopping for furniture can unfortunately too often be compared to shopping for a car (used or otherwise) when in person. And women drive both the furniture and car buying decisions, so when…
The Best Client Gifts to Grow Your Business
Let’s be honest, every time you think of the best client gifts, you are also thinking about what will make you memorable, irresistible, and referable. I’m just stating what you’re thinking! And there’s nothing wrong with that. In fact, it makes great business sense to invest in the best client gifts that will absolutely deliver…
Interior Designer Follow Up, Find Your Fortune
In order to juggle multiple projects effectively, I’ve always had a specific interior designer follow up process. It’s the same simple process that I teach to the designers that I coach. It not only awes and amazes your clients but can also be a great way to get add on sales. Each week, either on…
How to Make More Money in Interior Design
As an interior designer you got into business with a passion to change people’s lives through design, and now you want to know how to make more money in interior design. The design landscape has changed dramatically in the last decade. The advent of the internet, design centers opening to the public, online design, and…
How to Borrow Credibility for More Business
Do you know how to borrow credibility to catapult your trust and capture more clients? Here is a recent and real experience that will show you how to do it right. Recently, I was contacted by a business coach out of Australia to participate in a telesummit. (It’s better to re-frame those as master classes…
How to Craft Your Pitch Perfect Elevator Pitch in Just 30 Seconds
If you are like a lot of business owners, you struggle with creating a truly engaging and effective elevator pitch. As you move around the room at a lunch or networking event, do you find yourself tuning out because everyone sounds the same no matter what their business is? Check out the formula I describe…
Time Management Tips: 3 Secrets to Making More in Less Time
Rebecca is a talented interior designer, but lacks the time management tips and savvy to claim the success she deserves. She’s made a beautiful difference to many clients over the last decade. Her frustration is that her business growth seems to have plateaued and she’s stuck spinning her wheels and not moving forward. Her time…
Mindset Mastery: Do You Want to Be Safe or Successful?
Have you ever been in a networking meeting and after speaking with just a handful of attendees, you felt like yelling “stop being so small,play a bigger game!” (Oops, is that just me?) It happened just the other day . . . It was frustrating because I was in a room filled with wildly well-educated…
Small Business Marketing: What to Do When You Don’t Know What to Do
One of the things I’ve noticed is that when I’m in conversation with a female business owner, the questions and challenges that come up are often the same. “Melissa, I know I need to do video, but I don’t know how to use youtube.” “Melissa, I’ve got a VA doing my Facebook and Twitter because…