In just about any kind of business, you start first by telling your friends about it, asking them to spread the word. You reach out to fellow business owners and share the news of your launch. This is … [Read more...] about Marketing Strategies: How to Win in Business (and Life) Without Really Trying
Social networking
What is the Difference Between Social and Personal?
What is the difference between social and personal seems to be one of the biggest questions newbies (and even some pros) are asking today. I still get that eye roll from audiences and prospects when … [Read more...] about What is the Difference Between Social and Personal?
The Handicap of Hiring Others to Do Your Social Media
While this sounds like a no-brainer idea to many small business owners and even big business owners, hiring someone else, like a marketing firm, to interact in social media for you isn't necessarily a … [Read more...] about The Handicap of Hiring Others to Do Your Social Media
How to Get Out of Overwhelm and Back on Track: Move It Forward
I did a survey to my community this week and have to say that I was blown away by the responses. And I want to let you know that I have faced (and still do on some days) the very same challenges that … [Read more...] about How to Get Out of Overwhelm and Back on Track: Move It Forward
3 Must Haves for Success with Social Marketing
Yes, this is still a big question for far too many people and, more importantly, far too many business owners and professionals. The answer is far simpler than you imagined, and it doesn't involve … [Read more...] about 3 Must Haves for Success with Social Marketing
How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
Wahhhh, I admit it, I haven't been on LinkedIn much this year so far. In fact, I haven't been doing nearly as much social "networking" as I did the last two years. Maybe it's because I'm doing more … [Read more...] about How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
#1 Secret to Building Relationships for Results with Everyone
There are lots of parallels between dating and business networking. In fact if you treated your prospects like you would a new romance with full on courtship, you'd probably get a lot farther and a … [Read more...] about #1 Secret to Building Relationships for Results with Everyone
5 Ways to Tell a True Friend on Facebook (vs. the Not-So-True Kind)
Well if you read my recent post about dumping 50K followers on Twitter, it won't surprise you that at the same time, I purged my Facebook Profile of over 2500 not-so-true friends. You see, originally, … [Read more...] about 5 Ways to Tell a True Friend on Facebook (vs. the Not-So-True Kind)
Social Media Savvy: Why I Dumped 50K Twitter Followers
Never in the "IN" Crowd If you'll indulge me, I'm going to share a bit of back story. Growing up I was NOT the popular kid in school. I was the straight A student with the only B being in PE, the … [Read more...] about Social Media Savvy: Why I Dumped 50K Twitter Followers
