Marketing Strategies

How to Use The 7 Laws of CLIENT Attraction: Marketing Made Easy

There are 7 Laws of Client Attraction that when you adhere to them and play by them, you will find your business growing by leaps and bounds. On the other hand when you ignore any given one of them, … [Read more...] about How to Use The 7 Laws of CLIENT Attraction: Marketing Made Easy

Have you ever noticed that you remember the beginning and the end but tend to forget the middle of something? It could be an event, a project, a relationship, a trip. The middle is the part that just … [Read more...] about Marketing Strategies: How to Make Your Business Unforgettable

The first obvious challenge most business owners have is defining their ideal client. Nailing down who your ideal client and target market is, is your first step to business success. And the key is … [Read more...] about Lead Generation: 5 Proven Places to Find Your Ideal Client

Facebook may be fun for personal interaction but it requires strategy, tools, and shortcuts to be effective for your business. Engagement with your fans on a consistent and persistent basis is vital … [Read more...] about Facebook Marketing Strategy: 5 Fast and Effective Ways to Engage Your Fans on Facebook

With all of the billions (yes, I did just write billions) that has been thrown at the presidential election in the last year, it is astounding to me that there is no clear front runner. Essentially … [Read more...] about Why You Are a Better Marketer than Either Candidate: Election 2012

Albert Einstein once declared, "If I have seen farther than others, it is because I was standing on the shoulders of giants." And by standing on the shoulders of those who have gone before us that we … [Read more...] about Marketing Strategy: How to Build Trust with Your Market Quickly and Simply

I've been in business over twenty years and I've seen a lot of business models. It always intrigues me to see the difference between those who go after only the high end markets (The Neiman Marcus … [Read more...] about Business Model: Neiman Marcus or Walmart, What’s Your Pick?

Got some awesome lessons in customer service during a recent stay at The Hotel Palomar in Chicago. First I should say that I am a sucker for modern luxury hotels, however with a business degree in … [Read more...] about Marketing Strategies for Small Business: How to Win Customers and Influence Clients