Business Development
5 Simple Ways to Boost Your Business and Referrals
Have you ever gotten an unexpected goody from a vendor or supplier? How about a special savings because you are a VIP customer? I know you’ve probably availed yourself of the benefits of credit card or frequent flyer points. Well what have you done like that in your own business? Oh, I get it, you…
How to Build Profitable Relationships and Powerful Friends: It’s All in the Invitation
Wahhhh, I admit it, I haven’t been on LinkedIn much this year so far. In fact, I haven’t been doing nearly as much social “networking” as I did the last two years. Maybe it’s because I’m doing more real time networking, or perhaps social media is truly in that state of flux, but whatever the…
Marketing Success Strategies: Got a Business Bucket List?
One of the surest ways to get a lot more done in your business and scale that ladder of success that much faster is to create a bucket list for your business. After all if you saw the movie, The Bucket List, years ago you know that the idea is to actually live all the…
Marketing Success Strategies: Does Your Brand Matter?
As I was standing in the grocery store the other day, searching for 9 volt batteries for an outdoor fan, I had a brand break through moment! I was originally scanning prices and reached for the Kroger brand, generic and unknown to me. Suddenly it hit me. This battery was going into the remote for…
Marketing Success Strategies: How to Create and Deliver on Great Expectations
One of the key components to success in any endeavor both professional and personal is delivering on expectations. But all too often we fail to establish “great” expectations at the start that are realistic, reliable, and fuel our success. A significant portion of your marketing success strategy needs to be devoted to creating and managing…
How to Beat Overwhelm in 3 Simple Steps
As I readied myself to write this I took stock of what I am juggling and very nearly curled up in a ball of inertia. Now I know that may come as a surprise. You probably think of me as most of my clients do, the Energizer Bunny of productivity and positivity. Well, now you…
Get More Done in Less Time: Taming S.T.U.F.F.
Are you ready to get more done? Here’s a loaded question for you. Do you know where your work day time is going? I don’t mean the big chunks that is usually easy for you to track. I mean all the five, fifteen, and thirty minute pieces that seem to get gobbled up by “stuff.”…
Top Ten Reasons Why You Must Jump on the Video Bandwagon Now
Online Video is exploding everywhere these days, and with good reason. Video Marketing works! Most experts agree that web video has become an absolute “must have” marketing tool for the survival of your business. And if that’s not reason enough, here are ten more compelling reasons why you need to be using video to market…
Stuff You Need to Know to Succeed: Are you trying to sell the way you buy?
There are lots of reasons you may lose a sale, and there are three that you can correct immediately. #1 Failure to Be Ready to Close the Deal and Take Their Money I was working with someone this week who, when I offered them payment, they said “no thanks, it will mess up our bookkeeping,…
