Interior Design Discovery Call that Wins Clients

How to Have a Successful Interior Design Discovery Call.

Whether you meet a potential interior design client online or offline, you want to schedule a discovery call. This is a structured conversation  that allows you to find out if they are truly a good fit and if their project is one that you want to take on. (You always have a choice!) The discovery…

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Interior Designer Coaching: Making Your Passion Profitable

Interior Designer Coaching, Do What You Love, Interior Design Business, Best Interior Design Business Coach

When I met Justin a few years ago, he was selling supplemental insurance to the education industry (AFLAC for teachers, only he wasn’t with AFLAC.) We had a fascinating conversation around his passion of travel. At just 25 years of age, he’d already been to 75 countries (not a typo.) I urged him in my…

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Interior Design Fail: When You Screw Up Do It With Grace

On a recent project where we’re installing hardwood floors, my clients offered to have their handyman/contractor, Tommy, receive the hardwood. We had it delivered 4 days early to acclimate before installation. I know Tommy through another client who has used him for years. When I called him, I got a pick up on the first…

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5 Lame Excuses Stopping Interior Design Success

This is going to sound harsh.  You’ve been lying to yourself. It’s ugly and true.  Here are five lame excuses stopping interior design success for you. Actually, there are probably a lot more excuses, I’m just going to dish up the really obvious ones that I hear from my design coaching clients regularly. (At least…

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How to Increase Your Furniture Profit Potential

The great news about home furnishings is that for every home built, every home renovation completed, every move made, and every family addition whether a baby, young adults, or seniors moving in, furniture is needed. Knowing how to increase your furniture profit potential is the key to benefiting from the consumer need for home furnishings.…

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3 Keys to Sell More Furniture Without Being Salesy or Pushy

You can sell more furniture without being salesy or pushy. Do you remember in the iconic classic movie “Pretty Woman” when Richard Gere, well dressed and handsome, comes to pick up Julia Roberts, decadent in a red evening gown, and he offers her a velvet box. That was INTRIGUE! Then he teases her by popping…

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How to Sell More Furniture by Design

How to sell more furniture is actually pretty simple, but you may have been hiding your retail gold. I meet a lot of furniture retailers who have a valuable team of designers but they aren’t showing them off as the gold they are, to attract and capture a boatload more business. If you don’t have…

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Retail Furniture Sales Techniques for Increased Profits

Retail Furniture Sales Techniques

While most brick and mortar stores are focused on digital marketing today, retail furniture sales techniques can be honed to uniquely increase sales. Shopping for furniture can unfortunately too often be compared to shopping for a car (used or otherwise) when in person. And women drive both the furniture and car buying decisions, so when…

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