Whether you meet a potential interior design client online or offline, you want to schedule a discovery call. This is a structured conversation that allows you to find out if they are truly a good … [Read more...] about Interior Design Discovery Call that Wins Clients
Marketing Strategies
How to Increase Your Furniture Profit Potential
The great news about home furnishings is that for every home built, every home renovation completed, every move made, and every family addition whether a baby, young adults, or seniors moving in, … [Read more...] about How to Increase Your Furniture Profit Potential
2 Biggest Design and Home Furnishings Profit Strategies From HGTV
As a designer, I’ll confess, I’m not a fan of HGTV. It delivers an entirely false picture of both the process and investment required in home renovation and home furnishing. But, it is a consumer … [Read more...] about 2 Biggest Design and Home Furnishings Profit Strategies From HGTV
3 Keys to Sell More Furniture Without Being Salesy or Pushy
You can sell more furniture without being salesy or pushy. Do you remember in the iconic classic movie “Pretty Woman” when Richard Gere, well dressed and handsome, comes to pick up Julia Roberts, … [Read more...] about 3 Keys to Sell More Furniture Without Being Salesy or Pushy
How to Sell More Furniture by Design
How to sell more furniture is actually pretty simple, but you may have been hiding your retail gold. I meet a lot of furniture retailers who have a valuable team of designers but they aren't showing … [Read more...] about How to Sell More Furniture by Design
Retail Furniture Sales Techniques for Increased Profits
While most brick and mortar stores are focused on digital marketing today, retail furniture sales techniques can be honed to uniquely increase sales. Shopping for furniture can unfortunately too often … [Read more...] about Retail Furniture Sales Techniques for Increased Profits
The Best Client Gifts to Grow Your Business
Let's be honest, every time you think of the best client gifts, you are also thinking about what will make you memorable, irresistible, and referable. I'm just stating what you're thinking! And … [Read more...] about The Best Client Gifts to Grow Your Business
Boost Your Interior Design Social Media at the Holidays
When you're taking time off for the holidays, you can boost your interior design social media. In fact, what social media thrives on isn't just pretty interior images, they also want to see you. … [Read more...] about Boost Your Interior Design Social Media at the Holidays
Don’t Send Holiday Cards to Clients…Here’s WHY
Do you always send holiday cards to clients? Stop it. You aren't standing out from the crowd, in fact, you are just another bit of noise at a very busy time of year for everyone. In addition, if … [Read more...] about Don’t Send Holiday Cards to Clients…Here’s WHY
