Podcast Episodes
7 Designer Tips to Maximize Your High Point Market Experience
High Point Market is the ultimate event for interior designers, offering a staggering 12 million square feet of showroom space and countless opportunities to discover new products, trends, and connections. Whether you’re a seasoned market veteran or attending for the first time, having a strategy in place is essential to make the most of this…
6 Essentials to Sell the Interior Design Dream
Selling the design dream is about more than just showcasing your work—it’s about creating a vision that resonates deeply with your clients on an emotional and sensory level. When you can paint a vivid picture of the transformation your design will bring, clients are more likely to be excited, engaged, and ready to invest in…
6 Winning Ways to Prioritize Your Interior Design Clients
In the fast-paced world of interior design, it’s easy to become so focused on processes, systems, and the end results that we unintentionally overlook the most critical aspect of our business—our clients. Building strong, trusting relationships with design clients is not just about completing a project; it’s about ensuring that clients feel seen, heard, understood,…
6 Effective Ways to Overcome Design Client Objections
Facing client objections is an inevitable part of running a design business, but it doesn’t have to be a negative experience. In fact, objections can be an opportunity to educate your clients, build trust, and ultimately close more deals. This post will explore how to effectively overcome design client objections and turn them into a…
6 Steps to Build Your Interior Design Revenue Referrals
Building a successful design business often depends on more than just your creative skills—it requires a strategic approach to generating revenue through referrals. This post will explore the concept of creating a “profit posse” and how you can leverage this group to consistently bring in high-quality interior design referrals that boost your bottom line. 1.…
Instagram for Interior Designers: Hashtags & Who to Follow
Instagram is an invaluable tool for creative professionals, particularly those in the design industry. In Part 2 of our guide on harnessing the power of Instagram, we’ll delve into the strategic use of Instagram hashtags for designers and the importance of following the right accounts to build your brand, increase your visibility, and attract your…
7 Steps to Build Your Interior Design Brand with Instagram
Instagram is a powerful platform for creative professionals, especially those in the design industry. With its focus on visual content, Instagram provides an ideal space to showcase your work, connect with potential clients, and build a strong, recognizable brand. This post will explore how to harness the power of Instagram for interior designers to elevate…
The 12 Social Media Principles of Profit
Social media can be a powerful tool for driving profit in your design business, but only if used strategically. This post will walk you through 12 key social media strategies for interior designers that can help you harness the power of social media to grow your business, increase your visibility, and, ultimately, boost your bottom…
Use the 10 Layers of Design to Maximize Profit
Maximizing profits in your design business isn’t just about charging more; it’s about strategically increasing the value of each project through thoughtful layering and client education. This post will explore how you can maximize your interior design profits by multiplying the investment in every project while delivering exceptional value to your clients. 1. Embrace the…