Podcast Episodes
How to Be Your Interior Design Client’s Superhero
In the competitive world of interior design, standing out and becoming indispensable to your clients is crucial. One of the most effective ways to do this is by positioning yourself as your client’s superhero—someone who not only solves their design problems but does so with such thoughtfulness, style and expertise that they wouldn’t dream of…
Is Your Interior Design Marketing Working?
In the world of interior design, having a full client roster through word of mouth is certainly a sign of success, but relying solely on this method can be risky. Economic shifts can quickly silence word-of-mouth referrals, leaving you scrambling for clients. To ensure your business remains strong and sustainable, it’s crucial to have multiple…
How to Reclaim Your Interior Design Productivity
Procrastination is a common challenge for many designers, but it doesn’t have to stand in the way of your success. In fact, learning to overcome procrastination can significantly boost your productivity and profitability. This article will explore practical strategies for overcoming procrastination in design to help you reclaim control over your time, focus on what…
7 Designer Tips to Maximize Your High Point Market Experience
High Point Market is the ultimate event for interior designers, offering a staggering 12 million square feet of showroom space and countless opportunities to discover new products, trends, and connections. Whether you’re a seasoned market veteran or attending for the first time, having a strategy in place is essential to make the most of this…
6 Essentials to Sell the Interior Design Dream
Selling the design dream is about more than just showcasing your work—it’s about creating a vision that resonates deeply with your clients on an emotional and sensory level. When you can paint a vivid picture of the transformation your design will bring, clients are more likely to be excited, engaged, and ready to invest in…
6 Winning Ways to Prioritize Your Interior Design Clients
In the fast-paced world of interior design, it’s easy to become so focused on processes, systems, and the end results that we unintentionally overlook the most critical aspect of our business—our clients. Building strong, trusting relationships with design clients is not just about completing a project; it’s about ensuring that clients feel seen, heard, understood,…
6 Effective Ways to Overcome Design Client Objections
Facing client objections is an inevitable part of running a design business, but it doesn’t have to be a negative experience. In fact, objections can be an opportunity to educate your clients, build trust, and ultimately close more deals. This post will explore how to effectively overcome design client objections and turn them into a…
6 Steps to Build Your Interior Design Revenue Referrals
Building a successful design business often depends on more than just your creative skills—it requires a strategic approach to generating revenue through referrals. This post will explore the concept of creating a “profit posse” and how you can leverage this group to consistently bring in high-quality interior design referrals that boost your bottom line. 1.…
Instagram for Interior Designers: Hashtags & Who to Follow
Instagram is an invaluable tool for creative professionals, particularly those in the design industry. In Part 2 of our guide on harnessing the power of Instagram, we’ll delve into the strategic use of Instagram hashtags for designers and the importance of following the right accounts to build your brand, increase your visibility, and attract your…