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Marketing Luxury Design: Attracting Affluent Clients
The Design Trade’s One-of-a-Kind Guide to Working with the Best

the language
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Your One-Of-A-Kind Guide To Greater Confidence and More Success
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The Welcome Kit That Wins Clients
Creating a memorable first impression is crucial in the interior design business. One of the best ways to do that is through a well-crafted interior design welcome kit. In today’s post, we’ll walk through how to assemble a welcome kit that not only impresses potential clients but also sets the stage for a successful working…
014: The Three G’s for a Successful Business
When aiming for success, sometimes the biggest obstacles are your own personal thoughts and beliefs. Whether you are limiting yourself, doubting yourself, or just not pushing yourself hard enough, all of these can hold you back from the greatness that you are so capable of! That’s where the Three Gs of Success will help. I’m…
The Right Design Agreement to Protect Your Profit and Peace of Mind
Creating a successful and profitable design business isn’t just about creativity; it’s also about having the right legal protections in place. One of the most critical tools for any designer is your interior design agreement that not only protects your profit but also gives you peace of mind. In this guide, we’ll explore why a…
Five Steps to Planning Your Best Design Year Ever
As the year comes to a close, it’s time to start planning for what’s ahead. The key to making your next year in design your best yet is intentional, strategic planning. In this guide, we’ll walk through five essential steps, including growth strategies for interior designers, to help you set the stage for a successful…
How to Prepare for Uncertain Economic Times
Economic uncertainty can be unsettling, especially for interior design professionals running their own businesses. However, with the right strategies and mindset, you can not only survive but thrive during these challenging times. In this post, we’ll explore practical steps and resilient business strategies for interior design firms to prepare your business for economic fluctuations, ensuring…
Fueling the Soul of Your Interior Design Business
Running a creative business often brings the challenge of balancing financial success with the passion that fuels your work. In this post, we’ll explore why focusing on the soul of your business is the key to never worrying about money again and how nurturing your passion can lead to greater financial success. Fueling the Soul…
Taking Care of Who Matters Most In Your Business
Running a successful interior design business takes a lot of energy and dedication. But in the process of serving clients and managing your team, it’s easy to forget about the most important asset in your business—you. In this guide, we’ll discuss why taking care of yourself is crucial for the success of your business and…
How Being Cheap Is Killing Your Profits
If you’re feeling frustrated because your interior design profits aren’t where you want them to be, it might be time to examine how trying to save money could actually be costing you more in the long run. Let’s dive into why being cheap is killing your profits and how you can make smarter investments in…
Lead Generation to Fill Your Profit Pipeline
Feeling like you’re on a constant roller coaster with your business’s cash flow? It’s time to take control and build a solid pipeline of quality clients who are eager to work with you. In this guide, we’ll explore proven strategies, including effective lead generation for designers, to keep your interior design profit pipeline full and…
Attract Ideal Clients: How Interior Designers Can Transform Their Clientele
If you’ve ever felt overwhelmed by attracting the wrong type of clients or wondered how to zero in on those who truly value your work, it’s time to make a change. We’ll walk through how to define and identify your ideal hot and buying client. These are the clients who not only need your services…